//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Queer economics : a reader
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Relationship marketing
Consumer behaviour
82,266
Konsumentenverhalten
79,785
Theorie
20,944
Theory
20,411
Einkommensteuer
16,362
Einkommen
13,307
Income tax
12,822
Verhaltensökonomik
11,635
Behavioral economics
11,560
USA
11,215
United States
10,391
Income
9,947
Deutschland
9,667
Beziehungsmarketing
8,863
Brand management
7,470
Markenführung
7,429
Germany
7,409
Experiment
6,927
Ehe
6,744
Brand image
6,641
Marriage
6,610
Markenimage
6,601
Arbeitsmarktdiskriminierung
6,377
Labour market discrimination
6,192
Customer satisfaction
5,612
Online-Handel
5,467
Online retailing
5,456
Kundenzufriedenheit
5,451
Schätzung
5,106
Estimation
4,759
Social Web
4,736
Social web
4,733
Soziale Gruppe
4,547
Online-Marketing
4,422
Social group
4,415
Internet marketing
4,411
Service quality
4,391
Dienstleistungsqualität
4,347
Brand
4,264
more ...
less ...
Online availability
All
Undetermined
4,537
Free
1,454
Type of publication
All
Article
7,385
Book / Working Paper
1,505
Journal
3
Type of publication (narrower categories)
All
Article in journal
6,899
Aufsatz in Zeitschrift
6,899
Aufsatz im Buch
416
Book section
416
Hochschulschrift
266
Thesis
206
Graue Literatur
192
Non-commercial literature
192
Arbeitspapier
128
Working Paper
128
Collection of articles of several authors
75
Sammelwerk
75
Conference paper
74
Konferenzbeitrag
74
Aufsatzsammlung
55
research-article
30
Case study
19
Fallstudie
19
Bibliografie enthalten
17
Bibliography included
17
Lehrbuch
15
Konferenzschrift
14
Collection of articles written by one author
13
Handbook
13
Handbuch
13
Sammlung
13
Textbook
12
Conference proceedings
9
Ratgeber
9
Reprint
9
Guidebook
8
Glossar enthalten
7
Glossary included
7
conceptual-paper
6
Festschrift
4
Systematic review
3
review
3
review-article
3
Übersichtsarbeit
3
Interview
2
more ...
less ...
Language
All
English
8,406
German
488
French
2
Czech
1
Italian
1
Dutch
1
Polish
1
more ...
less ...
Author
All
Han, Heesup
40
Hollebeek, Linda D.
34
Mattila, Anna S.
29
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
23
Huber, Frank
21
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Ahn, Jiseon
17
Usman, Osly
17
Khan, Imran
16
So, Kevin Kam Fung
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Herrmann, Andreas
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
Walsh, Gianfranco
14
Das, Gopal
13
Evanschitzky, Heiner
13
McDonald, Heath
13
Rahman, Zillur
13
Sreejesh, S.
13
Tanford, Sarah
13
Veloutsou, Cleopatra
13
Aksoy, Lerzan
12
more ...
less ...
Institution
All
American Marketing Association
8
Springer Fachmedien Wiesbaden
7
IGI Global
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
2
Springer-Verlag GmbH
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Bertelsmann Stiftung
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
European Marketing Academy
1
Fraunhofer-Informationszentrum Raum und Bau
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main
1
Graduate School of Business Administration
1
Haufe-Lexware GmbH & Co. KG
1
INSEAD
1
Institut für Markt- und Distributionsforschung <Köln>
1
Intergovernmental Maritime Consultative Organization
1
Kanada / Department of Industry, Trade and Commerce
1
Landesanstalt für Medien Nordrhein-Westfalen
1
Leipziger Universitätsverlag GmbH
1
Logos Verlag Berlin
1
Manz'sche Verlags- und Universitätsbuchhandlung
1
MultiPart Garantie AG
1
MultiPart Garantie AG <Ringsheim>
1
NetLibrary, Inc
1
Nomos Verlagsgesellschaft
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Society for Consumer Psychology.
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
459
Journal of business research : JBR
359
International journal of hospitality management
165
The journal of services marketing
116
The journal of product & brand management
97
Journal of the Academy of Marketing Science
83
The journal of brand management : an international journal
83
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
International journal of contemporary hospitality management
69
Journal of travel and tourism marketing
69
Asia Pacific journal of marketing and logistics
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service management
55
The international review of retail, distribution and consumer research
55
Marketing intelligence & planning
52
Journal of marketing
51
Services marketing quarterly
51
European journal of marketing : EJM
50
International journal of retail & distribution management
49
Journal of service research : JSR
49
Tourism management : research, policies, practice
49
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
SpringerLink / Bücher
45
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
Journal of promotion management : innovations in planning and applied research
33
more ...
less ...
Source
All
ECONIS (ZBW)
8,849
Other ZBW resources
42
BASE
1
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
8,893
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Lies have long legs cheating, peer scrutiny and loyalty in teams
Battiston, Pietro
;
Gamba, Simona
;
Rizzolli, Matteo
; …
- In:
Journal of behavioral and experimental economics
94
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013176806
Saved in:
2
Consumers' participation in market co-creation : how gay consumers impact on marketing strategies through consumer society
Podestà, Stefano
;
Visconti, Luca M.
- In:
Strategic market creation : a new perspective on …
,
(pp. 389-411)
.
2008
Persistent link: https://www.econbiz.de/10003732378
Saved in:
3
Loyalty runs deeper than thread count : an exploratory study of gay guest preferences and hotelier perceptions
Berezan, Orie
;
Raab, Carola
;
Krishen, Anjala S.
;
Love, …
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 1034-1050
Persistent link: https://www.econbiz.de/10011409863
Saved in:
4
Commercial friendships between gay sales associates and straight female customers in luxury settings : a proposed theoretical framework
Rosenbaum, Mark S.
;
Russell-Bennett, Rebekah
;
Drennan, Judy
- In:
Journal of retailing and consumer services
27
(
2015
),
pp. 179-186
Persistent link: https://www.econbiz.de/10011388124
Saved in:
5
"I'll wait for him" : understanding when female shoppers prefer working with gay male sales associates
Rosenbaum, Mark S.
;
Russell, Eric M.
;
Russell-Bennett, …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 172-179
Persistent link: https://www.econbiz.de/10011697986
Saved in:
6
Environmental influences in corporate brand identification and outcomes
Donavan, D. Todd
;
Janda, Swinder
;
Suh, Jaebeom
- In:
The journal of brand management : an international journal
14
(
2006/07
)
1/2
,
pp. 125-136
Persistent link: https://www.econbiz.de/10003458922
Saved in:
7
Consumer tribes : membership, consumption and building loyalty
Mitchell, Cleo
;
Imrie, Brian C.
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
1
,
pp. 39-56
Persistent link: https://www.econbiz.de/10008905962
Saved in:
8
Typenbasierte Integration von Markengemeinschaften : Ansätze eines strategischen Community Marketing
Wenzel, Melanie
-
2016
Persistent link: https://www.econbiz.de/10011453592
Saved in:
9
Online customer engagement : creating social environments through brand community constellations
Hammedi, Wafa
;
Kandampully, Jay
;
Zhang, Ting Ting Christina
- In:
Journal of service management
26
(
2015
)
5
,
pp. 777-806
Persistent link: https://www.econbiz.de/10011503583
Saved in:
10
The effects of trust and peer influence on corporate brand : consumer relationships and consumer loyalty
Ozdemir, Sena
;
Zhang, ShiJie
;
Gupta, Suraksha
;
Bebek, Gaye
- In:
Journal of business research : JBR
117
(
2020
),
pp. 791-805
Persistent link: https://www.econbiz.de/10012288101
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->