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Arousal and merriment as decision drivers among young consumers
Rajagopal - In: Journal of international consumer marketing 21 (2009) 4, pp. 271-283
Persistent link: https://www.econbiz.de/10003902796
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Influence of brand name in variety seeking behaviour of consumers: an empirical analysis
Rajagopal - In: International journal of management practice : IJMP 2 (2006/07) 4, pp. 306-323
Persistent link: https://www.econbiz.de/10003446115
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Supermarketization, consumer choices, and the changing food retail market structure : the case of Citlalicalli, Mexico
Anand, Jayant - In: Economic development, integration, and morality in Asia …, (pp. 63-88). 2009
Persistent link: https://www.econbiz.de/10003917531
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Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal; Rajagopal, Amritanshu - 2007
Persistent link: https://www.econbiz.de/10003669055
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Impact of radio advertisements on buying behaviour of urban commuters
Rajagopal - In: International journal of retail & distribution management 39 (2011) 7, pp. 480-503
Persistent link: https://www.econbiz.de/10009240868
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Rethinking flow : qualitative insights from Mexican cross-border shopping
Hernandez, Monica D.; Vicdan, Handan - In: The international review of retail, distribution and … 24 (2014) 3, pp. 347-360
Persistent link: https://www.econbiz.de/10010366987
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Do companions really enhance shopping? : assessing social lift over forms of shopper value in Mexico
Mora, José-Domingo; González, Eva M. - In: Journal of retailing and consumer services 28 (2016), pp. 228-239
Persistent link: https://www.econbiz.de/10011434170
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Inferiority feeling and conspicuous buying behaviour : analysing quality of life concerns among consumers in Mexico
Rajagopal - In: International journal of productivity and quality … 35 (2022) 2, pp. 171-192
Persistent link: https://www.econbiz.de/10013093198
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Arousal and Merriment as Decision Drivers Among Young Consumers
Rajagopal, Dr - 2007
empirical investigation in Mexico. Discussions in the study are also focused on the role of in-store recreation, ambience and …
Persistent link: https://www.econbiz.de/10012728743
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Stylized facts from prices at multi-channel retailers in Mexico
Solórzano, Diego - 2023
dispersion of price changes in eight retail chains in Mexico, and compare them with price statistics stemming from brick and …
Persistent link: https://www.econbiz.de/10014391254