//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Retail trade"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Sales effects of in-store radi...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Retail trade
Konsumentenverhalten
79,110
Consumer behaviour
78,677
Theorie
9,174
Theory
9,008
Beziehungsmarketing
8,820
Relationship marketing
8,807
Markenführung
7,427
Brand management
7,424
Markenimage
6,539
Brand image
6,515
Online-Handel
5,435
Online retailing
5,422
Kundenzufriedenheit
5,381
Customer satisfaction
5,379
USA
4,743
Social Web
4,566
Social web
4,564
United States
4,549
Online-Marketing
4,394
Internet marketing
4,368
Einzelhandel
4,290
Dienstleistungsqualität
4,263
Service quality
4,260
Brand
4,235
Markenartikel
4,233
Deutschland
4,051
Germany
3,742
Werbewirkung
3,648
Advertising effects
3,607
Verbraucherverhalten
3,558
Electronic Commerce
3,528
E-commerce
3,417
Experiment
3,311
Emotion
3,157
Werbung
3,022
Advertising
2,968
Preismanagement
2,840
Pricing strategy
2,835
Privater Konsum
2,830
more ...
less ...
Online availability
All
Undetermined
1,895
Free
702
Type of publication
All
Article
3,226
Book / Working Paper
964
Journal
10
Type of publication (narrower categories)
All
Article in journal
3,018
Aufsatz in Zeitschrift
3,018
Aufsatz im Buch
213
Book section
213
Graue Literatur
196
Non-commercial literature
196
Arbeitspapier
132
Working Paper
132
Hochschulschrift
124
Thesis
90
Conference paper
49
Konferenzbeitrag
49
Collection of articles of several authors
47
Sammelwerk
47
Aufsatzsammlung
28
Bibliografie enthalten
22
Bibliography included
22
Collection of articles written by one author
14
Sammlung
14
Konferenzschrift
13
Case study
11
Fallstudie
11
Market information
7
Marktinformation
7
Conference proceedings
6
Statistics
5
Statistik
5
Amtsdruckschrift
4
Government document
4
Lehrbuch
4
Textbook
4
Handbook
3
Handbuch
3
Accompanied by computer file
2
Elektronischer Datenträger als Beilage
2
Ratgeber
2
Reprint
2
Advisory report
1
Bericht
1
Bibliografie
1
more ...
less ...
Language
All
English
3,990
German
189
French
6
Italian
4
Polish
4
Norwegian
3
Danish
2
Spanish
2
Swedish
2
Czech
1
Dutch
1
Russian
1
more ...
less ...
Author
All
Grewal, Dhruv
27
Gázquez-Abad, Juan Carlos
24
Pantano, Eleonora
22
Martínez-López, Francisco J.
20
Schramm-Klein, Hanna
20
Das, Gopal
17
Swoboda, Bernhard
17
Gijsbrechts, Els
15
Roggeveen, Anne L.
15
Zielke, Stephan
15
Ailawadi, Kusum L.
13
Nordfält, Jens
13
Steinmann, Sascha
13
Khare, Arpita
12
Rajagopal
12
Sands, Sean
12
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
11
Chintagunta, Pradeep K.
10
Richards, Timothy J.
10
Teller, Christoph
10
Wagner, Gerhard
10
Brengman, Malaika
9
Breugelmans, Els
9
Chebat, Jean-Charles
9
Dennis, Charles
9
Ieva, Marco
9
Rabinovich, Elliot
9
Rudolph, Thomas
9
Stobart, Jon
9
Verhoef, Peter C.
9
Willems, Kim
9
Bang, Nguyen
8
Gielens, Katrijn
8
Kind, Hans Jarle
8
Loureiro, Sandra Maria Correia
8
Lévy Mangin, Jean-Pierre
8
Morschett, Dirk
8
Neslin, Scott A.
8
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
7
National Bureau of Economic Research
3
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
Nordic Council of Ministers
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Courier
1
Deutsche Bundesbank
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Gestalten <Firma>
1
Goethe-Universität Frankfurt am Main
1
Gottlieb Duttweiler Institute
1
Graduate School of Business Administration
1
Great Britain / Commission on Industrial Relations
1
Handelshögskolan i Stockholm
1
Handelsverband Deutschland
1
Harvard University, Graduate School of Business Administration, Division of Research
1
Hochschule Offenburg
1
IGI Global
1
Institut for Graenseregionsforskning
1
Institut für Handelsforschung <Köln>
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
Kanada / Statistics Canada
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
473
Journal of retailing
137
Journal of business research : JBR
125
International journal of retail & distribution management
118
The international review of retail, distribution and consumer research
110
International journal of retail and distribution management
67
European journal of operational research : EJOR
39
International journal of electronic marketing and retailing : IJEMR
33
Psychology & marketing
32
Management science : journal of the Institute for Operations Research and the Management Sciences
30
European journal of marketing : EJM
27
International journal of production economics
24
International journal of consumer studies
22
Journal of the Academy of Marketing Science
22
Marketing intelligence & planning
22
Journal of marketing
21
The journal of services marketing
21
Asia Pacific journal of marketing and logistics
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Marketing : ZFP ; journal of research and management
17
SpringerLink / Bücher
17
European retail research
16
International journal of Indian culture and business management
16
International journal of production research
16
Journal of strategic marketing
16
Production and operations management : an international journal of the Production and Operations Management Society
16
Cogent business & management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of fashion marketing and management
14
Journal of marketing research : JMR
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Omega : the international journal of management science
14
The service industries journal
14
Manufacturing & service operations management : M & SOM
13
Technological forecasting & social change : an international journal
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
The journal of product & brand management
12
Australasian marketing journal
11
more ...
less ...
Source
All
ECONIS (ZBW)
4,199
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
4,200
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Visual merchandising displays' effect on consumers : a valuable asset or an unnecessary burden for apparel retailers
Hefer, Yolandé
;
Cant, Michael C.
- In:
International business and economics research journal
12
(
2013
)
10
,
pp. 1217-1223
Persistent link: https://www.econbiz.de/10010200671
Saved in:
2
Seeking attention : an eye tracking study of in-store merchandise displays
Huddleston, Patricia
;
Behe, Bridget K.
;
Minahan, Stella
; …
- In:
International journal of retail & distribution management
43
(
2015
)
6
,
pp. 561-574
Persistent link: https://www.econbiz.de/10011388065
Saved in:
3
Management and effects of in-store promotional displays
Çetin, Oğuz
;
Mersereau, Adam J.
;
Parlaktürk, Ali K.
- In:
Manufacturing & service operations management : M & SOM
22
(
2020
)
3
,
pp. 481-494
Persistent link: https://www.econbiz.de/10012242921
Saved in:
4
Antecedents of store management strategies and visual merchandising on the in-store engagement of consumer good buyers : an empirical study
Pham Hung Cuong
- In:
Global business and finance review
24
(
2019
)
4
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012161875
Saved in:
5
In-store shopping environment and impulsive buying with special reference to indore city
Jhawar, Nidhi
;
Kushwaha, Vivek S.
- In:
The IUP journal of marketing management : IJMM
17
(
2018
)
1
,
pp. 25-37
Persistent link: https://www.econbiz.de/10012113642
Saved in:
6
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
7
Point-of-Purchase-Kommunikation : Begriff, Zielfelder und Bedeutung für Store Brands
Redler, Jörn
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
63
(
2017
)
2
,
pp. 36-44
Persistent link: https://www.econbiz.de/10011783475
Saved in:
8
The essential elements of organized retail stores in influencing customers to stores
Sulaiman, Mohammed Ali
;
Ahmed, Mohammed Nazeer
- In:
International journal of applied business and economic …
15
(
2017
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011877874
Saved in:
9
Inside-outside : using eye-tracking to investigate search-choice processes in the retail environment
Huddleston, Patricia T.
;
Behe, Bridget K.
;
Driesener, Carl
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 85-93
Persistent link: https://www.econbiz.de/10011883164
Saved in:
10
What do we know about in-store marketing?
Ford, John B.
- In:
Journal of advertising research
58
(
2018
)
2
,
pp. 131-132
Persistent link: https://www.econbiz.de/10011884958
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->