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Drivers of consumer attitudes towards online shopping in the Indian market : analysis through an extended TAM model
Reyes-Mercado, Pável; Karthik, M.; Mishra, Ram Kumar; … - In: International journal of business innovation and research 13 (2017) 3, pp. 326-343
Persistent link: https://www.econbiz.de/10011840440
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Antecedents of self-service technology in brick and mortar stores in India : an empirical study in the COVID-19 pandemic environment
Archana Singh - In: International journal of management concepts and … 14 (2021) 3, pp. 244-258
Persistent link: https://www.econbiz.de/10012671190
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A brand view on the user acceptance of mobile apps : an evidence from India in the multi-channel context
Murugan, Nithya; Jacob, Jayanth - In: International journal of electronic marketing and … 10 (2019) 2, pp. 95-117
Persistent link: https://www.econbiz.de/10012036988
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Examining the antecedents and consequences of customers' trust toward mobile retail apps in India
Kaushik, Arun Kumar; Mohan, Geetha; Kumar, Vikas - In: Journal of internet commerce 19 (2020) 1, pp. 1-31
Persistent link: https://www.econbiz.de/10012179609
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How attractive is a locale to e-tailers? : introducing a regional e-tailing adoption model for non-metropolitan India
Banerjee, Shankhadeep; Seetharaman, Priya - In: IIMB management review 34 (2022) 2, pp. 116-129
Persistent link: https://www.econbiz.de/10013414131
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Affective adoption of new grocery shopping modes through cultural change acceptance, consumer learning, and other means of persuasion
Thomas-Francois, Kimberly; Somogyi, Simon - In: International journal of electronic marketing and … 12 (2021) 4, pp. 323-338
Persistent link: https://www.econbiz.de/10012669842
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Diffusion and consumer use of the Internet : a cross-national investigation
Kuhlmeier, David B. - In: Journal of euromarketing 20 (2011) 1/2, pp. 49-62
Persistent link: https://www.econbiz.de/10009549046
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The influence of retailers’ family firm image on new product acceptance : an empirical investigation in the German FMCG market
Beck, Susanne; Kenning, Peter - In: International journal of retail & distribution management 43 (2015) 12, pp. 1126-1143
Persistent link: https://www.econbiz.de/10011431949
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Successful technological integration for competitive advantage in retail settings
Pantano, Eleonora (ed.) - 2015
"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011290087
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On the go : how mobile shopping affects customer puchase behavior
Wang, Rebecca Jen-Hui; Malthouse, Edward C.; … - In: Journal of retailing 91 (2015) 2, pp. 217-234
Persistent link: https://www.econbiz.de/10011308947