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Retail trade
Consumer behaviour
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Bibliometrie
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Theorie
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Theory
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9,156
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7,712
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7,669
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6,830
Markenimage
6,785
Customer satisfaction
5,803
Online retailing
5,703
Online-Handel
5,699
USA
5,699
Kundenzufriedenheit
5,633
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5,532
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5,094
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5,094
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4,732
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4,538
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4,382
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4,341
Germany
4,232
Einzelhandel
4,231
Electronic Commerce
3,780
Werbewirkung
3,735
Advertising effects
3,712
E-commerce
3,676
Verbraucherverhalten
3,587
Experiment
3,499
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3,483
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3,189
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3,086
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Grewal, Dhruv
28
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26
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21
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20
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18
Das, Gopal
17
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14
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12
Rajagopal
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11
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
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Teller, Christoph
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10
Chintagunta, Pradeep K.
10
Verhoef, Peter C.
10
Wagner, Gerhard
10
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9
Dekimpe, Marnik G.
9
Dennis, Charles
9
Geyskens, Inge
9
Ieva, Marco
9
Rabinovich, Elliot
9
Stobart, Jon
9
Toporowski, Waldemar
9
Willems, Kim
9
Bang, Nguyen
8
Calvo-Porral, Cristina
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Chebat, Jean-Charles
8
Gielens, Katrijn
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Loureiro, Sandra Maria Correia
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The Nielsen Company (Germany)
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2
Nordic Council of Ministers
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Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
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Bargeldsymposium <2., 2014, Frankfurt am Main>
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Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
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Cape Town / Technical Management Services
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
Kanada / Statistics Canada
1
London School of Economics and Political Science
1
Maastricht Research School of Economics of Technology and Organizations
1
Magistrat der Stadt Wien
1
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Journal of retailing and consumer services
468
Journal of retailing
141
Journal of business research : JBR
124
International journal of retail & distribution management
120
The international review of retail, distribution and consumer research
117
International journal of retail and distribution management
71
International journal of electronic marketing and retailing : IJEMR
36
European journal of operational research : EJOR
32
Psychology & marketing
32
Management science : journal of the Institute for Operations Research and the Management Sciences
30
European journal of marketing : EJM
27
International Journal of Retail & Distribution Management
25
Marketing intelligence & planning
25
International journal of consumer studies
23
Journal of the Academy of Marketing Science
23
The journal of services marketing
22
Journal of marketing
21
International journal of production economics
20
European retail research
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Journal of strategic marketing
17
Marketing : ZFP ; journal of research and management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
SpringerLink / Bücher
17
International journal of Indian culture and business management
16
Cogent business & management
15
International journal of production research
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Manufacturing & service operations management : M & SOM
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
History of retailing and consumption
12
Springer Proceedings in Business and Economics
12
The journal of product & brand management
12
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ECONIS (ZBW)
4,163
Other ZBW resources
39
USB Cologne (EcoSocSci)
2
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1
Shopping soundtracks : evaluating the musicscape using introspective data
Oakes, Steve
;
Patterson, Anthony
;
Oakes, Helen
- In:
Arts marketing : an international journal ; AM
3
(
2013
)
1
,
pp. 41-57
Persistent link: https://www.econbiz.de/10009763649
Saved in:
2
Testing FMCG innovations : experimental real store versus virtual
Bressoud, Etienne
- In:
The journal of product & brand management
22
(
2013
)
4
,
pp. 286-292
Persistent link: https://www.econbiz.de/10009788455
Saved in:
3
The influence of retail store image and individual factors on consumer buying decisions
Olariu, Ioana
- In:
Studies and scientific researches / Faculty of Economic …
23
(
2016
),
pp. 54-59
Persistent link: https://www.econbiz.de/10011800393
Saved in:
4
Capturing retailers' brand and customer focus
Han, Simeng
;
Reinartz, Werner J.
;
Skiera, Bernd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 582-596
Persistent link: https://www.econbiz.de/10013270698
Saved in:
5
What is a retail brand : a systematic review of terms and definitions
Chen, Shaoyuan
;
Wang, Pengji
;
Wood, Jacob
- In:
International journal of retail and distribution management
51
(
2023
)
5
,
pp. 653-673
Persistent link: https://www.econbiz.de/10014281096
Saved in:
6
Olfactory marketing and market innovation : a systematic literature review and agenda for future research direction
Chatterjee, Shuvam
- In:
International journal of management concepts and …
15
(
2022
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10013093060
Saved in:
7
Mapping responsive retailing to identify future research trajectories
Sharma, Deepika
;
Bindra, Sunali
;
Taggar, Rashi
;
Dhir, Sanjay
- In:
Journal for global business advancement : JGBA
13
(
2020
)
5
,
pp. 584-604
Persistent link: https://www.econbiz.de/10012542174
Saved in:
8
Determinants of online merchant rating : content analysis of consumer comments about Yahoo merchants
Qu, Zhe
;
Zhang, Han
;
Li, Haizheng
- In:
Decision support systems : DSS ; the international journal
46
(
2008/09
)
1
,
pp. 440-449
Persistent link: https://www.econbiz.de/10003795589
Saved in:
9
A history of shopping : the missing link between retail and consumer revolutions
Stobart, Jon
- In:
Journal of historical research in marketing
2
(
2010
)
3
,
pp. 342-349
Persistent link: https://www.econbiz.de/10008649324
Saved in:
10
Forty years of Out-of-Stock research : and shelves are still empty
Aastrup, Jesper
;
Kotzab, Herbert
- In:
The international review of retail, distribution and …
20
(
2010
)
1
,
pp. 147-164
Persistent link: https://www.econbiz.de/10003960555
Saved in:
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