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Retail trade
Relationship marketing
26,360
Beziehungsmarketing
25,572
Consumer behaviour
9,116
Konsumentenverhalten
9,057
Customer satisfaction
5,592
Kundenzufriedenheit
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Service quality
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Dienstleistungsqualität
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Brand management
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Markenführung
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Markenimage
1,915
Marketingmanagement
1,911
Marketing management
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1,745
E-commerce
1,670
Kundenbindung
1,649
Online-Marketing
1,635
Internet marketing
1,622
Kundenwert
1,512
Customer integration
1,494
Kundenintegration
1,494
Customer value
1,483
Vertrauen
1,408
Confidence
1,403
Einzelhandel
1,370
Brand
1,300
Markenartikel
1,287
Online retailing
1,279
Online-Handel
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11
Das, Gopal
9
Bijmolt, Tammo H. A.
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Bang, Nguyen
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Chen, Jing
7
Frasquet Deltoro, Marta
6
Ieva, Marco
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Kumar, V.
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Lombart, Cindy
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Neslin, Scott A.
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Pantano, Eleonora
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Rubio Benito, Natalia
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Steinmann, Sascha
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Berenguer Contrí, Gloria
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Breugelmans, Els
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Devaraj, K.
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Hübner, Alexander
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Khare, Arpita
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Louis, Didier
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Molinillo, Sebastian
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Reinartz, Werner J.
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Riekhof, Hans-Christian
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Ritschel, Falk
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Roggeveen, Anne L.
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Ruiz-Molina, Maria-Eugenia
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Ruiz-Molina, María-Eugenia
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Sequeira, A. H.
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Shenoy, Seema
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Sheth, Jagdish N.
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Soni, Pavleen
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Wagner, Gerhard
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Ziliani, Cristina
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Al-Nabhani, Khalid
4
Bhardwaj, Renu
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International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
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Kega
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National Bureau of Economic Research
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Organisation for Economic Co-operation and Development
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Oxford Institute of Retail Management
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
ayway media GmbH
1
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Journal of retailing and consumer services
176
Journal of retailing
47
Journal of business research : JBR
46
The international review of retail, distribution and consumer research
46
International journal of retail & distribution management
33
International journal of retail and distribution management
29
The journal of services marketing
15
Journal of strategic marketing
13
Marketing intelligence & planning
13
Journal of the Academy of Marketing Science
11
Cogent business & management
10
International journal of electronic marketing and retailing : IJEMR
10
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
10
Psychology & marketing
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
International journal of business information systems : IJBIS
8
International journal of production economics
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Services marketing quarterly
8
International journal of electronic commerce : IJEC
7
European journal of marketing : EJM
6
European journal of operational research : EJOR
6
Journal of business economics and management
6
Journal of internet commerce
6
Journal of operations management
6
Journal of service management
6
Service business
6
SpringerLink / Bücher
6
Technological forecasting & social change : an international journal
6
The journal of consumer marketing
6
Asia Pacific journal of marketing and logistics
5
Handbook of research on retailer-consumer relationship development
5
Handelsforschung
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of business and emerging markets : IJBEM
5
International journal of technology marketing : IJTMkt
5
Journal of fashion marketing and management
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of marketing
5
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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ECONIS (ZBW)
1,361
Other ZBW resources
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1
Self-control in the retailing industry : inducing rejection of loyalty schemes
Foschi, Matteo
-
2017
-
This version: November 13, 2017
Persistent link: https://www.econbiz.de/10012814225
Saved in:
2
Analysis of homogeneity between organised and traditional retailers with respect to customer loyalty
Balakrishnan, Shyamaladevi
;
Parthasarathy, Ravilochanan
- In:
International journal of business excellence
11
(
2017
)
3
,
pp. 301-319
Persistent link: https://www.econbiz.de/10011734392
Saved in:
3
Einsatzmöglichkeiten des Customer Profiling im Kundenrückgewinnungsmanagement des E-Retailing
Möhlenbruch, Dirk
;
Ritschel, Falk
;
Sinning, Falk
-
2009
Persistent link: https://www.econbiz.de/10003890220
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4
The role of customer loyalty as a brand extension purchase predictor
Martinelli, Elisa
;
Belli, Alex
;
Marchi, Gianluca
- In:
The international review of retail, distribution and …
25
(
2015
)
2
,
pp. 105-119
Persistent link: https://www.econbiz.de/10011299067
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5
Structural equation model of customer loyalty : case study of traditional retail shop customers in Hatyai District, Songkhla Province, Thailand
Songsom, Anuwat
;
Trichun, Charlee
- In:
Journal of management research
5
(
2013
)
1
,
pp. 128-137
Persistent link: https://www.econbiz.de/10009727801
Saved in:
6
Kundenbindung im Multichannel Retailing
Harter, Tarik
-
2013
Persistent link: https://www.econbiz.de/10009699556
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7
Evolving the private label role in the retailer-customer relationship : antecedents and impact of premium private labels on customer loyalty to the retailer
Martinelli, Elisa
;
Vergura, Donata Tania
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 86-106)
.
2014
Persistent link: https://www.econbiz.de/10010379352
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8
Customer experience in the omni-channel world and the challenges and opportunities this presents
Cook, Glenn
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 262-266
Persistent link: https://www.econbiz.de/10010385974
Saved in:
9
Kundenzufriedenheit in direkt absetzenden Einzelhandelsgärtnereien
Schöps, Johanna
-
2013
Persistent link: https://www.econbiz.de/10010365366
Saved in:
10
Improving customer retention management through cost-sensitive learning
Coussement, Kristof
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 477-496
Persistent link: https://www.econbiz.de/10010371318
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