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Strategic marketing problems :...
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SME
Marketingmanagement
16,885
Marketing management
16,067
Marketing
3,759
Verkauf
3,455
Selling
3,036
Konsumentenverhalten
2,704
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2,699
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2,601
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2,591
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2,159
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2,151
Deutschland
1,775
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1,704
USA
1,500
United States
1,467
Markenführung
1,363
Brand management
1,361
Strategisches Management
1,219
Online-Marketing
1,190
Internet marketing
1,156
Unternehmenserfolg
1,068
Firm performance
1,060
Strategic management
940
Salespeople
890
Verkaufspersonal
889
Innovation
880
KMU
783
Internationales Marketing
773
International marketing
746
Social Web
723
Social web
723
Marktforschung
721
Werbung
682
Business-to-business marketing
678
B-to-B-Marketing
677
Lieferantenmanagement
662
Supplier relationship management
662
Advertising
619
Market research
597
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Gilmore, Audrey
9
Laukkanen, Tommi
9
O'Dwyer, Michele
8
Reijonen, Helen
8
Carson, David
5
Didonet, Simone Regina
5
Hirvonen, Saku
5
Jones, Rosalind
5
Nwankwo, Sonny
5
Thurasamy Ramayah
5
Gbadamosi, Ayantunji
4
Joensuu-Salo, Sanna
4
Kowalik, Izabela
4
Kranzusch, Peter
4
Mohammad Falahat
4
Morrish, Sussie C.
4
Spillan, John E.
4
Tuominen, Sasu
4
Agyapong, Ahmed
3
Altinay, Levent
3
Boso, Nathaniel
3
Cadogan, John W.
3
Chaston, Ian
3
Crick, Dave
3
Crick, James M.
3
Fearne, Andrew P.
3
Gabrielsson, Peter
3
Jaiyeoba, Olumide Olasimbo
3
Kara, Ali
3
Kay, Rosemarie
3
Kocak, Akin
3
Komppula, Raija
3
Kraus, Sascha
3
Lancaster, Geoffrey
3
Meyer, Jörn-Axel
3
Monferrer, Diego
3
Ngo, Quang-Huy
3
Nwankwo, Cosmas Anayochukwu
3
O'Donnell, Aodheen
3
Pleśniak, Agnieszka
3
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CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales
2
Institut für Marketing und Trendanalysen <Gutau>
2
Macquarie University / Department of Economics
2
Bergische Universität Wuppertal / Lehr- und Forschungsgebiet Bauwirtschaft
1
Bildungswissenschaftliche Hochschule Flensburg
1
Campus Verlag
1
Deutscher Taschenbuch-Verlag <München>
1
FESTLAND Buch- und Kunstverlag Ingrid Peternell-Eder
1
Fördergesellschaft Marketing an der Universität Augsburg
1
IGI Global
1
Ifo-Institut für Wirtschaftsforschung
1
International Hightech Forum <Basel>
1
Katolicki Uniwersytet Lubelski Jana Pawła II
1
Lüneburger Mittelstands-Symposium <1, 1988, Lüneburg>
1
Marketing zwischen Theorie und Praxis e.V.
1
Mittelstandssymposium
1
Springer Fachmedien Wiesbaden
1
University of Minnesota under the Small Business Administration Management Research Grant Program
1
Universität Duisburg <1980-2002>
1
Universität Freiburg <Schweiz>
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
Westfälische Wilhelms-Universität Münster / Institut für Genossenschaftswesen
1
epubli GmbH
1
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Published in...
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Journal of business research : JBR
23
Journal of strategic marketing
22
Industrial marketing management : the international journal for industrial and high-tech firms
14
Cogent business & management
13
Journal of research in marketing and entrepreneurship
13
Marketing intelligence & planning
10
International journal of entrepreneurship and small business
9
Journal of research in marketing and entrepreneurship : JRME
9
Journal of small business and enterprise development
9
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
9
The journal of business & industrial marketing
9
Entrepreneurship marketing : principles and practice of SME marketing
8
International business review : the official journal of the European International Business Academy
8
International entrepreneurship and management journal
8
European journal of marketing : EJM
7
Journal of small business strategy
7
Europäische Hochschulschriften / 5
6
International marketing review
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
International journal of economic perspectives : IJEP
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
Marketing in kleinen und mittleren Unternehmen
5
The marketing review
5
Entrepreneurial business and economics review : EBER
4
International journal of globalisation and small business : IJGSB
4
International journal of innovation management
4
International journal of retail & distribution management
4
Macquarie economics research papers
4
Management research review
4
Small enterprise research : SER ; the Journal of SEAANZ
4
SpringerLink / Bücher
4
The journal of brand management : an international journal
4
Asia Pacific journal of innovation and entrepreneurship : APJIE
3
Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
3
European research studies
3
Foundations of Management : the journal of Warsaw University of Technology
3
International business and economics research journal
3
International journal of entrepreneurial venturing : IJEV
3
International journal of entrepreneurship and small business : IJESB
3
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Source
All
ECONIS (ZBW)
783
RePEc
1
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1
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784
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1
Data-driven intelligence for SME e-business : a marketing and sales perspective
Reinhold, Michael
;
Reinhold, Stephan
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
31
(
2014
)
4
,
pp. 52-59
Persistent link: https://www.econbiz.de/10010390898
Saved in:
2
Elemente erfolgreicher Unternehmenspolitik in mittelständischen Unternehmen : Unternehmenskultur, Kundennähe, Quasi-Eigenkapital ; Ergebnis des Lüneburger Mittelstands-Symposiums 1...
Albers, Sönke
(
ed.
);
Herrmann, Harald
(
contributor
)
-
Mittelstandssymposium
-
1989
Persistent link: https://www.econbiz.de/10014270710
Saved in:
3
EPK-Editor: ein Werkzeug für Aufbau und Pflege elektronischer Produktkataloge zum Einsatz in kleinen und mittelständischen Betrieben : ein Werkzeug für Aufbau und Pflege elektronis...
Thesmann, Stephan
-
1995
Persistent link: https://www.econbiz.de/10000933479
Saved in:
4
Service-Management : Marktorientierung in der mittelständischen Unternehmenspolitik
Frisch, Wolfgang
-
1989
Persistent link: https://www.econbiz.de/10000790857
Saved in:
5
L'apport de l'analyse de notoriété au positionnement stratégique des PMI
Negro, Yves
- In:
Economies et sociétés / SG : cahiers de l'ISMEA
8
(
1986
),
pp. 43-66
Persistent link: https://www.econbiz.de/10001024390
Saved in:
6
Analysis of factors affecting : sales volume of small and medium enterprises (SMEs) in Surabaya
Suhardiyah, Martha
;
Subakir
;
Sulistyowati
- In:
International journal of economics and finance
8
(
2016
)
5
,
pp. 63-74
Persistent link: https://www.econbiz.de/10011487270
Saved in:
7
Sales management and sales communication of SMEs
Havliček, Karel
;
Roubal, Ondřej
- In:
European research studies : an international …
16
(
2013
)
4
,
pp. 29-42
Persistent link: https://www.econbiz.de/10011388036
Saved in:
8
The professionalisation of
selling
and the transformation of a family business : Kenrick & Jefferson : 1878-1940
Paulson, David
- In:
Business history
62
(
2020
)
2
,
pp. 261-291
Persistent link: https://www.econbiz.de/10012181805
Saved in:
9
Social media as a resource in SMEs' sales process
Bocconcelli, Roberta
;
Cioppi, Marco
;
Pagano, Alessandro
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 693-709
Persistent link: https://www.econbiz.de/10011692489
Saved in:
10
Verkaufserfolg für KMU : mit pragmatischen und effizienten Lösungen zu besseren Vertriebsergebnissen
Kleimeier, Peter
-
2017
Persistent link: https://www.econbiz.de/10011801555
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