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Strategischer Erfolgsfaktor Führung : ein Kompetenzmodell für den Mittelstand ; eine branchenübergreifende empirische Untersuchung über die Führungskräfteauswahl in mittelständisch...

Radons, Christina - 2012 - 1 Aufl.

Persistent link: https://www.econbiz.de/10009544901

Clever or foolish? : playing with the rivalry in leveraging sports sponsorships of SMEs

Walzel, Stefan; Nowak, Gerhard - In: International small business journal : ISBJ 40 (2022) 1, pp. 47-67

Persistent link: https://www.econbiz.de/10012879621

Key factors for ensuring performance and attracting practitioners to small sport clubs

Musso, Fabio; Richelieu, André; Francioni, Barbara - In: International journal of sport management and marketing … 19 (2019) 5/6, pp. 352-370

Persistent link: https://www.econbiz.de/10012168843

Corporate citizenship : das Unternehmen als "guter Bürger"

Maaß, Frank - 2002 - 1. Aufl.

Persistent link: https://www.econbiz.de/10013442555

Investigating the mediating role of market orientation between internal marketing and the development of entrepreneurial orientation within private sports clubs

Mansouri, Hossein; Boroujerdi, Saeed Sadeghi; Polonsky, … - In: New England journal of entrepreneurship : NEJE 25 (2022) 2, pp. 103-120

Purpose - This study examines the role of market orientation in the relationship between internal marketing and … marketing and employees’ entrepreneurial orientation. Market orientation has also played a positive mediating role in the … relationship between internal marketing and entrepreneurial orientation. Originality/value - The results suggest a higher level of …

Persistent link: https://www.econbiz.de/10013440157