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SME
Brand management
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Saraniemi, Saila
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Tähtinen, Jaana
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Anees-ur-Rehman, Muhammad
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Franzén, Riikka
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Halttu, Milla
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Hurmelinna-Laukkanen, Pia
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Juntunen, Mari
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Liikala, Sari
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Journal of small business and enterprise development
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South Asian journal of business and management cases
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The journal of brand management : an international journal
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ECONIS (ZBW)
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Microentrepreneurs as socially responsible leaders
Simunaniemi, Anna-Mari
;
Valkjärvi, Mira
;
Franzén, Riikka
- In:
South Asian journal of business and management cases
12
(
2023
)
1
,
pp. 14-30
Persistent link: https://www.econbiz.de/10014288487
Saved in:
2
Corporate brand building in different stages of small business growth
Juntunen, Mari
;
Saraniemi, Saila
;
Halttu, Milla
; …
- In:
The journal of brand management : an international journal
18
(
2010/11
)
2
,
pp. 115-133
Persistent link: https://www.econbiz.de/10008758990
Saved in:
3
The strategic hybrid orientation and brand performance of B2B SMEs
Anees-ur-Rehman, Muhammad
;
Saraniemi, Saila
;
Ulkuniemi, …
- In:
Journal of small business and enterprise development
24
(
2017
)
3
,
pp. 585-606
Persistent link: https://www.econbiz.de/10011777180
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