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Service industry
Innovation
15
Innovation management
15
Innovationsmanagement
15
Consumer behaviour
14
Konsumentenverhalten
14
Netherlands
13
Niederlande
13
Beziehungsmarketing
11
Marketing management
11
Marketingmanagement
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Produktentwicklung
11
Relationship marketing
11
New product development
10
Innovation diffusion
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Innovationsdiffusion
9
Theorie
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Theory
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Salespeople
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Selling
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USA
7
United States
7
Verkauf
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Verkaufspersonal
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Business start-up
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International marketing
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Internationales Marketing
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Unternehmensgründung
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Bundling strategy
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Dienstleistungssektor
4
Firm performance
4
Leistungsbündel
4
Lieferantenmanagement
4
Preismanagement
4
Pricing strategy
4
Supplier relationship management
4
Unternehmenserfolg
4
B-to-B-Marketing
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Betriebliche Wertschöpfung
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English
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Frambach, Rudolf T.
2
Heijden, Gielis A. H. van der
2
Nijssen, E. J.
2
Schepers, Jeroen J. L.
2
Agarwal, Manoj Kumar
1
Dabholkar, Pratibha A.
1
Ordanini, Andrea
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Reinders, Machiel J.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Serie research memoranda / Vrije Universiteit, Faculteit der Economische Wetenschappen en Bedrijfskunde
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ECONIS (ZBW)
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Don't just fix it, make it better! : using frontline service employees to improve recovery performance
Heijden, Gielis A. H. van der
;
Schepers, Jeroen J. L.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
5
,
pp. 515-530
Persistent link: https://www.econbiz.de/10010126691
Saved in:
2
Innovation in the frontline : exploring the relationship between role conflict, ideas for improvement, and employee service performance
Schepers, Jeroen J. L.
;
Nijssen, E. J.
;
Heijden, Gielis …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 797-817
Persistent link: https://www.econbiz.de/10011634067
Saved in:
3
Consequences of forcing consumers to use technology-based self-service
Reinders, Machiel J.
;
Dabholkar, Pratibha A.
;
Frambach, …
- In:
Journal of service research : JSR
11
(
2008/09
)
2
,
pp. 107-123
Persistent link: https://www.econbiz.de/10003776093
Saved in:
4
Customized service bundles in a competitive context: integrating consumer's bundling, brand and quantity decisions
Agarwal, Manoj Kumar
;
Frambach, Rudolf T.
-
2003
Persistent link: https://www.econbiz.de/10003266622
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