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Consumer behaviour
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Marketing : journal of research and management
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Consumers' inferences about quality across diverse service providers
Reimer, Anja
;
Folkes, Valerie S.
- In:
Psychology & marketing
26
(
2009
)
12
,
pp. 1066-1078
Persistent link: https://www.econbiz.de/10003917024
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2
The influence of information valence and managerial control on consumers' inferences across service providers
Reimer, Anja
;
Folkes, Valerie
- In:
Marketing : journal of research and management
4
(
2008
)
1
,
pp. 14-23
Persistent link: https://www.econbiz.de/10003709016
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