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The antecedents affecting university reputation and student satisfaction : a study in higher education context
Qazi, Zubaida; Qazi, Wasim; Raza, Syed Ali; Yousufi, … - In: Corporate reputation review 25 (2022) 4, pp. 253-271
Persistent link: https://www.econbiz.de/10013463268
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Investigating the impact of service quality dimensions on reputation and brand trust
Esmaeilpour, Majid; Sayadi, Amrollah; Mirzaei, Mahnaz - In: International journal of business and economic sciences … 10 (2017) 3, pp. 7-17
Purpose: The objective of this study was to investigate the impact of service quality dimensions on brand reputation … on brand trust and brand reputation. Research limitations/implications: – The population of the research was limited to … impact of service quality dimensions and the level of impact of each dimension on brand reputation and trust, in order to …
Persistent link: https://www.econbiz.de/10011823495
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Role of alliance brand awareness on customer's behavioural response and satisfaction : case of "sky team" global airline alliance
Kassir, Ali Mohammad - In: EuroMed journal of management : EMJM 6 (2024) 1, pp. 72-99
Persistent link: https://www.econbiz.de/10014490987
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Brand price differentials in retail distribution : product quality and service quality
Mañez Castillejo, Juan A.; Moner Colonques, Rafael; … - In: Applied economics 48 (2016) 58/60, pp. 5749-5760
Persistent link: https://www.econbiz.de/10011772192
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The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty
Syahida Abd Aziz; Muhammad Shahar Jusoh; Amlus, … - In: International journal of internet marketing and … 12 (2018) 3, pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
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Product quality and customer benefit
Blecharz, Pavel; Stverkova, Hana - 2011
Persistent link: https://www.econbiz.de/10009266783
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Causal effect of differentiation strategy on organisational performance : the mediating effects of customer orientation and service innovation
Haim Hilman Abdullah; Narentheren Kaliappen - In: Journal for international business and entrepreneurship … 9 (2016) 4, pp. 431-441
Persistent link: https://www.econbiz.de/10011618078
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Technology and minimum differentiation in the delivery of retail banking services
Ligon, James Allen; Rhodes, Heather - In: The southern business & economic journal 42 (2019) 2, pp. 1-19
Persistent link: https://www.econbiz.de/10012663687
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Effect of Store Location, Product Variety and Quality on Customer Loyalty Towards Fruits & Vegetables Stores
Aronkar, Praveen; Chaturvedi, Tanvi - 2019
Since fruit and vegetables stores are gaining significance in organized sector, it is required to study the reasons behind their success. Various factors affect the growth of these stores such as their store location, product variety, product quality, etc. This study attempted to find whether...
Persistent link: https://www.econbiz.de/10014033057
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Trust and product as moderators in online shopping behavior : evidence from India
Davis, Felicita; Gnanasekar, Manoj Britto Francis; … - In: South Asian journal of marketing 2 (2021) 1, pp. 28-50
Purpose - The present study is aimed at examining the antecedents of online shopping user behavior and customer satisfaction. More specifically, (1) the effect of social influence, variety seeking behavior, advertising and convenience on user behavior, and (2) the effect of user behavior on...
Persistent link: https://www.econbiz.de/10013341302