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Do corporate social responsibility reports convey value relevant information? : evidence from report readability and tone

Du, Shuili; Yu, Kun - In: Journal of business ethics : JBE 172 (2021) 2, pp. 253-274

Persistent link: https://www.econbiz.de/10012617793

The business case for sustainability reporting : evidence from stock market reactions

Du, Shuili; Yu, Kun; Bhattacharya, C. B.; Sen, Sankar - In: Journal of public policy & marketing : JPP & M ; an … 36 (2017) 2, pp. 313-330

Persistent link: https://www.econbiz.de/10011770958

Product competitiveness and beating analyst earnings target

Luo, Xueming - In: Journal of the Academy of Marketing Science 38 (2010) 3, pp. 253-264

Persistent link: https://www.econbiz.de/10003986007

Quantifying the long-term impact of negative word of mouth on cash flows and stock prices

Luo, Xueming - In: Marketing science : the marketing journal of the … 28 (2009) 1, pp. 148-165

Persistent link: https://www.econbiz.de/10003858570

Time-series models of pricing the impact of marketing on firm value

Luo, Xueming; Pauwels, Koen H.; Hanssens, Dominique M. - In: Handbook of marketing and finance, (pp. 43-65). 2012

Persistent link: https://www.econbiz.de/10009552533

Product alliances, alliance networks, and shareholder value : evidence from the biopharmaceutical industry

Mani, Sudha; Luo, Xueming - In: International journal of research in marketing : IJRM ; … 32 (2015) 1, pp. 9-22

Persistent link: https://www.econbiz.de/10010517017

Sleeping with competitors : the impact of NPD phases on stock market reactions to horizontal collaboration

Wu, Qingsheng; Luo, Xueming; Slotegraaf, Rebecca J.; … - In: Journal of the Academy of Marketing Science 43 (2015) 4, pp. 490-511

Persistent link: https://www.econbiz.de/10011306302

Corporate social performance, analyst stock recommendations, and firm future returns

Luo, Xueming; Wang, Heli; Raithel, Sascha; Zheng, Qinqin - In: Strategic management journal 36 (2015) 1, pp. 123-136

Persistent link: https://www.econbiz.de/10010500784

IT Applications, Financial Analyst Recommendations, and Firm Stock Market Value

Luo, Xueming - 2014

This paper examines the mediating role of analyst recommendations in the effect of annual IT investment on annual abnormal stock returns. While the influence of IT on stock market value has been studied in prior literature, there is a need to better understand how stock market investors come to...

Persistent link: https://www.econbiz.de/10013054881

High-Volume Business News : Detecting Topic-Specific Sentiments to Account for Brand Ratings and Stock Returns

Malo, Pekka - 2018

Due to the highly voluminous, heterogeneous, and unstructured nature of global business news streaming at a fast pace, it has become increasingly difficult for marketing executives, corporate communications managers, and market analysts to make sense and track news media stories addressing the...

Persistent link: https://www.econbiz.de/10012930186