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~subject:"Social Marketing"
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Increasing Loyalty to Breastfe...
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Social Marketing
Consumer behaviour
33
Konsumentenverhalten
33
Social marketing
25
Beziehungsmarketing
13
Relationship marketing
13
Australia
12
Australien
12
Dienstleistungsqualität
11
Service quality
11
Social Web
10
Social web
10
Gesundheitsvorsorge
9
Preventive care
9
Customer satisfaction
7
Dienstleistung
7
Kundenzufriedenheit
7
Betriebliche Wertschöpfung
6
Eating habit
6
Emotion
6
Ernährungsverhalten
6
Gesundheitsversorgung
6
Gesundheitswesen
6
Health care
6
Health care system
6
Services
6
Value creation
6
social marketing
6
Alcohol consumption
5
Alkoholkonsum
5
Brand management
5
Customer integration
5
Einzelhandel
5
Frauen
5
Kundenintegration
5
Markenführung
5
Retail trade
5
Services marketing
5
Well-being
5
Welt
5
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English
24
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Previte, Josephine
15
Russell-Bennett, Rebekah
12
Parkinson, Joy
7
Rundle-Thiele, Sharyn
4
Brennan, Linda
3
Fry, Marie-Louise
3
Gallegos, Danielle
3
Kubacki, Krzysztof
3
Zainuddin, Nadia
3
Brace-Govan, Jan
2
Drennan, Judy
2
Gurrieri, Lauren
2
Pang, Bo
2
Carins, Julia
1
Dietrich, Timo
1
Dreenan, Judy
1
Fry, Marie-Lousie
1
Fujihira, Haruka
1
Gould, Stephen J.
1
Hamilton, Robyn
1
Hasan, Syed Fazal E.
1
Hogan, Stephen P.
1
Härtel, Charmine E. J.
1
Iacobucci, Dawn
1
Lahtinen, Ville
1
Leo, Cheryl
1
Mulcahy, Rory
1
Perks, Keith J.
1
Pomfret, Liam
1
Ronto, Rimante
1
Saleme, Pamela
1
Scott, John
1
Semaan, Rania W.
1
Smith, Geoff
1
Tjondronegoro, Dian
1
Tkaczynski, Aaron
1
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Journal of business research : JBR
3
Australasian marketing journal
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing management : MM
2
Journal of nonprofit & public sector marketing
2
Contemporary issues in social marketing
1
European journal of marketing : EJM
1
Health marketing quarterly
1
International journal of consumer studies
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of social marketing : JSOCM
1
Macro-social marketing insights : systems thinking for wicked problems
1
Marketing intelligence & planning
1
Segmentation in social marketing : process, methods and application
1
Social marketing and behaviour change : models, theory and applications
1
Stakeholder involvement in social marketing : challenges and approaches to engagement
1
The marketing book
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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1
Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour
Previte, Josephine
;
Russell-Bennett, Rebekah
;
Parkinson, Joy
- In:
International journal of consumer studies
39
(
2015
)
1
,
pp. 12-24
Persistent link: https://www.econbiz.de/10011296983
Saved in:
2
Increasing loyalty to breastfeeding : investigating a product development strategy
Parkinson, Joy
;
Russell-Bennett, Rebekah
;
Previte, Josephine
- In:
Health marketing quarterly
29
(
2012
)
3
,
pp. 223-238
Persistent link: https://www.econbiz.de/10009657675
Saved in:
3
Transforming beyond self : fluidity of parent identity in family decision-making
Parkinson, Joy
;
Gallegos, Danielle
;
Russell-Bennett, Rebekah
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 110-119
Persistent link: https://www.econbiz.de/10011417116
Saved in:
4
A services approach to social marketing programs
Russell-Bennett, Rebekah
;
Previte, Josephine
;
Gallegos, …
- In:
Contemporary issues in social marketing
,
(pp. 111-140)
.
2013
Persistent link: https://www.econbiz.de/10011431916
Saved in:
5
Conceptualising value creation for social change management
Russell-Bennett, Rebekah
;
Previte, Josephine
; …
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 211-218
Persistent link: https://www.econbiz.de/10003901760
Saved in:
6
The value of health and wellbeing : an empirical model of value creation in social marketing
Zainuddin, Nadia
;
Russell-Bennett, Rebekah
;
Previte, …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1504-1524
Persistent link: https://www.econbiz.de/10010189411
Saved in:
7
A social marketing approach to value creation in a well-women's health service
Zainuddin, Nadia
;
Previte, Josephine
;
Russell-Bennett, …
- In:
Journal of marketing management : MM
27
(
2011
)
3/4
,
pp. 361-385
Persistent link: https://www.econbiz.de/10008990557
Saved in:
8
An innovative approach to reducing risks associated with infant feeding : the use of technology
Gallegos, Danielle
;
Russell-Bennett, Rebekah
;
Previte, …
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
4
,
pp. 327-347
Persistent link: https://www.econbiz.de/10009411307
Saved in:
9
Social marketing
Russell-Bennett, Rebekah
- In:
The marketing book
,
(pp. 508-532)
.
2016
Persistent link: https://www.econbiz.de/10011471735
Saved in:
10
Using two-step cluster analysis to identify homogeneuous physical activity groups
Rundle-Thiele, Sharyn
;
Kubacki, Krzysztof
;
Tkaczynski, Aaron
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 522-537
Persistent link: https://www.econbiz.de/10011381607
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