ocean strategies. Essentially, the traditional marketing strategies associated with the success of well-known brands in the … their implications to marketing strategy development. In light of this, this study examines fourteen (14) fundamental ‘game … changing' trends that are poised to impact the traditional practices and perceptions associated with marketing at the …

viewer interested and motivated to share? Many companies have realized the need to innovate their marketing strategies and …

consumers. This study aims to determine the influence of social media marketing activities, brand equity, trust, and status … media marketing activities and brand equity positively affect the purchase intention of luxury brands, which is more … on social media marketing activity, status consumption, and brand equity, leading to luxury brand consumption. The study …

is already an important part of digital media habits and digital marketing strategies. In 2021, that importance looks set …