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Brand management
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International journal of hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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The effect of Facebook users' arousal and valence on intention to go to the festival : applying an extension of the technology acceptance model
Lee, Woojin
;
Xiong, Lina
;
Hu, Clark
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 819-827
Persistent link: https://www.econbiz.de/10009544294
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2
Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung
;
Wu, Luorong
;
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
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3
Exploring how employee sense of brand community affects their attitudes and behavior
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
4
,
pp. 567-596
Persistent link: https://www.econbiz.de/10012212578
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