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Social media and constructing the digital identity of organizations : bibliometric analysis

Czakon, Wojciech; Jedynak, Monika; Kuźniarska, Aneta; … - In: Entrepreneurial business and economics review : EBER 11 (2023) 4, pp. 43-56

Objective: The study aimed to map the stock of knowledge on organizational identity in a digital environment. Research Design & Methods: We systematically reviewed the literature to map the current research landscape and identify gaps that need to be addressed to better understand how...

Persistent link: https://www.econbiz.de/10014490267

The never-ending story : discursive legitimation in social media dialogue

Glozer, Sarah; Caruana, Robert; Hibbert, Sally A. - In: Organization studies : an international … 40 (2019) 5, pp. 625-650

Persistent link: https://www.econbiz.de/10012010333

People want to see people? : personalization on Facebook as a tool for corporate communications

Denner, Nora; Schneider, Hannah - In: Corporate communications : an international journal 28 (2023) 1, pp. 30-47

Persistent link: https://www.econbiz.de/10013553996

Organisation, Communication and Language : A Case Book of Methods for Analysing Workplace Text and Talk

Darics, Erika; Clifton, Jonathan - 2023

-- Chapter 6: Metadiscourse analysis in computer-mediated communication -- Chapter 7: Conversation analysis -- Chapter 8: Digital … media in the team -- Chapter 9: Communicative Constitution of Communication (CCO) -- Chapter 10: Conclusions. . … discourse analysis and organisational communication. She is particularly interested in promoting language awareness and the …

Persistent link: https://www.econbiz.de/10014331006

Bridging organizational identity and reputation messages online : a conceptual model

Huang-Horowitz, Nell C.; Freberg, Karen - In: Corporate communications : an international journal 21 (2016) 2, pp. 195-212

Persistent link: https://www.econbiz.de/10011559748

Strategies for the use of social media in stakeholder conversations

Blaschke, Steffen; Kreipl, Annika - In: Die Betriebswirtschaft : DBW 75 (2015) 6, pp. 401-412

Unsere Studie stellt aus Sicht der kommunikativen Konstitution von Organisation theoretische Überlegungen zur Nutzung sozialer Medien in Stakeholderkonversationen an. Wir diskutieren vier Strategien, die Firmen einsetzen können: Broadcast, Information, Reaktion und Engagement. Wir illustrieren...

Persistent link: https://www.econbiz.de/10011406044