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Building relationships through dialogic communication: organizations, stakeholders, and computer-mediated communication
Pang, Augustine; Shin, Wonsun; Lew, Zijian; Walther, … - In: Journal of marketing communications 24 (2018) 1, pp. 68-82
Persistent link: https://www.econbiz.de/10011852913
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Adolescents' responses to social media newsfeed advertising : the interplay of persuasion knowledge, benefit-risk assessment, and ad scepticism in explaining information disclosure
Youn, Seounmi; Shin, Wonsun - In: International journal of advertising : the review of … 39 (2020) 2, pp. 213-231
Persistent link: https://www.econbiz.de/10012200479
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Negotiating crisis in the social media environment : evolution of crises online, gaining credibility offline
Pang, Augustine; Nasrath Begam, Abdul Hassan; Chong, … - In: Corporate communications : an international journal 19 (2014) 1, pp. 96-118
Persistent link: https://www.econbiz.de/10010250504
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Emotions in social media : an analysis of tweet responses to MH370 search suspension announcement
Yeo, Su Lin; Pang, Augustine; Cheong, Michelle; Yeo, … - In: International journal of business communication : IJBC … 57 (2020) 2, pp. 194-211
Persistent link: https://www.econbiz.de/10012193526
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The corporate social media spokesperson : who should speak on behalf of the organization in times of crisis
Damayanti, Ratna; Rodrigues, Stacey; Chua, Samuel; … - In: Social media and crisis communication, (pp. 99-113). 2018
Persistent link: https://www.econbiz.de/10011732305