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Together we tango : value faci...
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Social web
Relationship marketing
25,935
Beziehungsmarketing
25,260
Value creation
13,961
Betriebliche Wertschöpfung
13,796
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9,636
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2,527
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1,997
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1,991
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10
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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American Marketing Association
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Steria Mummert Consulting AG
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Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
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1
Wissenschaftliche Konferenz Eventforschung <3, 2011, Chemnitz>
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
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Journal of business research : JBR
118
Journal of retailing and consumer services
70
Industrial marketing management : the international journal for industrial and high-tech firms
41
International journal of internet marketing and advertising : IJIMA
36
The journal of product & brand management
34
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
33
Technological forecasting & social change : an international journal
33
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
The journal of brand management : an international journal
29
Journal of strategic marketing
26
Business horizons
22
Marketing intelligence & planning
20
International journal of electronic marketing and retailing : IJEMR
19
Journal of internet commerce
18
Journal of promotion management : innovations in planning and applied research
18
SpringerLink / Bücher
18
The journal of services marketing
18
International journal of technology marketing : IJTMkt
17
Journal of marketing communications
17
Journal of service management
17
Psychology & marketing
17
Asia Pacific journal of marketing and logistics
16
Journal of marketing
16
Tourism management : research, policies, practice
15
International journal of business information systems : IJBIS
14
Journal of the Academy of Marketing Science
14
International journal of e-business research : an official publication of the Information Resources Management Association
13
International journal of electronic customer relationship management : IJECRM
13
International journal of hospitality management
13
Journal of electronic commerce research : JECR
13
Journal of hospitality marketing & management
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Cogent business & management
12
International journal of electronic commerce : IJEC
12
Journal of global marketing
12
Journal of management information systems : JMIS
12
Electronic commerce research
11
Handbook of social media management : value chain and business models in changing media markets
11
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ECONIS (ZBW)
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1
Characterizing ex situ value : a customer-dominant perspective on value
Heinonen, Kristina
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
8
,
pp. 1707-1721
Persistent link: https://www.econbiz.de/10014384378
Saved in:
2
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
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3
Motivation triggers for customer participation in value co-creation
Palma, Freida C.
;
Trimi, Silvana
;
Hong, Soon Goo
- In:
Service business
13
(
2019
)
3
,
pp. 557-580
Persistent link: https://www.econbiz.de/10012124370
Saved in:
4
Engagement platforms in the sharing economy : conceptual foundations and research directions
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 761-777
Persistent link: https://www.econbiz.de/10011730623
Saved in:
5
Consumer value co-creation in online business : the case of global travel services
Smaliukiene, Rasa
;
Lai, Chi-Shiun
;
Sizovaite, Indre
- In:
Journal of business economics and management
16
(
2015
)
2
,
pp. 325-339
Persistent link: https://www.econbiz.de/10011515954
Saved in:
6
Social media and value co-creation in multi-stakeholder systems : a resource integration approach
Singaraju, Stephen Pragasam
;
Nguyen, Quan Anh
; …
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 44-55
Persistent link: https://www.econbiz.de/10011478716
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7
A new form of brand experience in online social networks : an empirical analysis
Yu, Xiaolei
;
Yuan, Chunlin
;
Kim, Juran
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 426-435
Persistent link: https://www.econbiz.de/10012544845
Saved in:
8
Complaining practices on social media in tourism : a value co-creation and co-destruction perspective
Dolan, Rebecca
;
Seo, Yuri
;
Kemper, Joya
- In:
Tourism management : research, policies, practice
73
(
2019
),
pp. 35-45
Persistent link: https://www.econbiz.de/10012004632
Saved in:
9
Value co-creation in ecotourism : finding solutions in a digital era
Hernández-López, Laura
;
Barrio-García, Salvador del
- In:
Journal of business
10
(
2018
)
1
,
pp. 38-51
Persistent link: https://www.econbiz.de/10012131490
Saved in:
10
Facilitating value : how organizations deploy resources in social media-based brand communities
Sorensen, Anne
- In:
Journal of business research : JBR
136
(
2021
),
pp. 678-694
Persistent link: https://www.econbiz.de/10012663247
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