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On the role of social media in the "responsible" food business : blogger buzz on health and obesity issues
Lee, Hsin-hsuan Meg; Dolen, Willemijn M. van; Kolk, Ans - In: Journal of business ethics : JOBE 118 (2013) 4, pp. 695-707
Persistent link: https://www.econbiz.de/10010237030
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Effect on stakeholders' perception of CSR : analysis of information dynamics through social media
López-Fernández, Andrée Marie; Rajagopal - In: International journal of business competition and … 4 (2015) 1/2, pp. 24-43
Persistent link: https://www.econbiz.de/10011518441
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Communicating with stakeholders via Twitter : from CSR to COVID-19
León, Jorge Arturo; Avelar, Vélez - In: Business recovery in emerging markets : global …, (pp. 181-200). 2022
Persistent link: https://www.econbiz.de/10013166274
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Small local banks in social media : converting social responsibility into consumer attention and economic outcomes
Kozłowski, Łukasz; Kuchciak, Iwa - In: Journal of business economics and management 22 (2021) 4, pp. 958-987
This study investigates the thematic content of Facebook disclosures from small local banks (SLBs) in Poland, their impact on Facebook users' attention, and the economic repercussions for SLBs' growth and performance. Based on the specificity of SLBs and existing empirical evidence, it...
Persistent link: https://www.econbiz.de/10013256429
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Engaging consumers on social media : empirical evidence from the communications analysis of a CSR oriented company
Tuan, Annamaria; Moretti, Andrea - In: International journal of technology marketing : IJTMkt 12 (2017) 2, pp. 180-205
Persistent link: https://www.econbiz.de/10011746024
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From screen to service : how corporate social responsibility messages on social media shape hotel consumer advocacy
Ahmad, Naveed; Ahmad, Aqeel; Lewandowska, Anna; Han, Heesup - In: Journal of hospitality marketing & management 33 (2024) 3, pp. 384-413
Persistent link: https://www.econbiz.de/10014511811
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Socially responsible or financially exploitative? : sports fans' views of the response by sportswear brands to athlete activism in the USA
Cleland, Jamie; Cashmore, Ernest; Dixon, Kevin; … - In: International journal of sport management and marketing … 24 (2024) 1, pp. 23-39
Persistent link: https://www.econbiz.de/10015066412
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Organization sustainability communication by fashion brands : a qualitative analysis of messaging and engagement on Facebook and Instagram
Pookulangara, Sanjukta; Shephard, Arlesa; Muralidharan, … - In: Journal of promotion management : innovations in … 30 (2024) 6, pp. 1029-1055
Persistent link: https://www.econbiz.de/10015049480
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Online consumer communities, collaborative learning and innovation
Rossi, Carla - In: Measuring business excellence : the journal of … 15 (2011) 3, pp. 46-62
Persistent link: https://www.econbiz.de/10009314585