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Design of free-to-play mobile games for the competitive marketplace
Civelek, Ismail; Liu, Yipeng; Marston, Sean R. - In: International journal of electronic commerce : IJEC 22 (2018) 2, pp. 258-288
Persistent link: https://www.econbiz.de/10011856660
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Functional modelling and analysis of IDM e-tailer platforms
Srinivasan, Thomas; Pillai, Prashant S.; Qadir, Abdul; … - In: International journal of e-business research : an … 9 (2013) 3, pp. 38-59
Persistent link: https://www.econbiz.de/10010196187
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Chinese online literature : creative consumers and evolving business models
Ren, Xiang; Montgomery, Lucy - In: Arts marketing : an international journal ; AM 2 (2012) 2, pp. 118-130
Persistent link: https://www.econbiz.de/10009675847
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Self-service technologies and e-services risks in social commerce era
Featherman, Mauricio S.; Hajli, Nick - In: Journal of business ethics : JOBE 139 (2016) 2, pp. 251-269
Persistent link: https://www.econbiz.de/10011614210
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Older audiences and digital media : focus on Romania
Ivan, Loredana; Schiau, Ioana - In: Management dynamics in the knowledge economy 6 (2018) 3/21, pp. 423-447
Persistent link: https://www.econbiz.de/10012118691
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The relationship between consumer characteristics and willingness to pay for general online content : implications for content providers considering subscription-based business mod...
Punj, Girish - In: Marketing letters : a journal of research in marketing 26 (2015) 2, pp. 175-186
Persistent link: https://www.econbiz.de/10011339358
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Social shopping communities as an emerging business model of youth entrepreneurship : exploring the effects of website characteristics
Zhang, Hong; Lu, Yaobin; Gao, Ping; Chen, Zhenxiang - In: International journal of technology management : IJTM 66 (2014) 4, pp. 319-345
Persistent link: https://www.econbiz.de/10010465782
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Determinants of consumers' purchase intention on digital business model platform : evidence from Ethiopia using partial least square structural equation model (PLS-SEM) technique
Tilahun, Mulatu; Atanaw, Eshetie Berhan; Tesfaye, Gezahegn - In: Journal of innovation and entrepreneurship : JIE 12 (2023), pp. 1-28
Online digital market platform business model designers, marketers, and retailers can further expand their marketing strategies to draw in and keep customers to gain a competitive edge globally if they are aware of the elements influencing consumers' purchasing intentions. The purpose of this...
Persistent link: https://www.econbiz.de/10014496929
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The end of shops : social buying and the battle for the customer
Molenaar, Cor - 2013
Persistent link: https://www.econbiz.de/10009743562
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To click or to buy over the counter drugs : exploring the behaviour of Slovenian customers
Roblek, Vasja; Pejić Bach, Mirjana; Meško, Maja; … - In: International journal of electronic marketing and … 9 (2018) 2, pp. 145-166
Persistent link: https://www.econbiz.de/10011849129