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Social web
Consumer behaviour
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Electronic Commerce
26,676
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24,028
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18,913
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13,828
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Marketingmanagement
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Rita, Paulo
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16
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Tan, Yong
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Bilgihan, Anil
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Pavlou, Paul A.
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Qiu, Liangfei
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Ko, Eunju
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Mariani, Marcello M.
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Oestreicher-Singer, Gal
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Ozuem, Wilson
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Septianto, Felix
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Veloutsou, Cleopatra
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Füller, Johann
10
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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1
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1
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Journal of business research : JBR
317
Journal of retailing and consumer services
271
International journal of internet marketing and advertising : IJIMA
130
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
129
Technological forecasting & social change : an international journal
107
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
93
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
83
Electronic commerce research
78
Information systems research : ISR
76
International journal of hospitality management
74
Journal of internet commerce
73
Journal of management information systems : JMIS
73
The journal of product & brand management
66
International journal of advertising : the review of marketing communications
65
Journal of promotion management : innovations in planning and applied research
64
Tourism management : research, policies, practice
64
Journal of electronic commerce research : JECR
63
Psychology & marketing
63
Journal of marketing communications
61
International journal of electronic marketing and retailing : IJEMR
60
International journal of consumer studies
57
International journal of business information systems : IJBIS
53
Marketing science
48
Journal of marketing
47
Management science : journal of the Institute for Operations Research and the Management Sciences
47
The journal of brand management : an international journal
46
International journal of electronic commerce : IJEC
45
Journal of hospitality marketing & management
45
Journal of marketing management : JMM ; journal of the Academy of Marketing
45
Cogent business & management
43
International journal of contemporary hospitality management
43
Journal of marketing management : MM
43
Journal of travel and tourism marketing
42
Asia Pacific journal of marketing and logistics
41
International journal of e-business research : an official publication of the Information Resources Management Association
41
International journal of technology marketing : IJTMkt
38
Journal of strategic marketing
38
Marketing intelligence & planning
38
SpringerLink / Bücher
38
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
36
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ECONIS (ZBW)
8,374
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1
Online product reviews : implications for retailers and competing manufacturers
Kwark, Young
;
Chen, Jianqing
;
Raghunathan, Srinivasan
- In:
Information systems research : ISR
25
(
2014
)
1
,
pp. 93-110
Persistent link: https://www.econbiz.de/10010355238
Saved in:
2
Online product reviews : is a finer-grained rating scheme superior to a coarser one?
Tunc, Murat M.
;
Cavusoglu, Huseyin
;
Raghunathan, Srinivasan
- In:
MIS quarterly
45
(
2021
)
4
,
pp. 2193-2234
Persistent link: https://www.econbiz.de/10012815067
Saved in:
3
An examination of the e-mail and electronic relationship marketing practices of the USA's top 500 online retailers
Heiens, Richard A.
;
Narayanaswamy, Ravi
- In:
International journal of electronic customer …
10
(
2016
)
2/4
,
pp. 125-137
Persistent link: https://www.econbiz.de/10011688012
Saved in:
4
Examining online channel selection behaviour among social media shoppers : a PLS analysis
Sajad Rezaei
;
Wan Khairuzzaman Wan Ismail
- In:
International journal of electronic marketing and …
6
(
2014
)
1
,
pp. 28-51
Persistent link: https://www.econbiz.de/10010483697
Saved in:
5
On self-selection biases in online product reviews
Hu, Nan
;
Pavlou, Paul A.
;
Zhang, Jie Jennifer
- In:
Management information systems : mis quarterly
41
(
2017
)
2
,
pp. 449-471
Persistent link: https://www.econbiz.de/10011689873
Saved in:
6
The use and value of social information in selective selling of exclusive products
Momot, Ruslan
;
Belavina, Elena
;
Girotra, Karan
- In:
Management science : journal of the Institute for …
66
(
2020
)
6
,
pp. 2610-2627
Persistent link: https://www.econbiz.de/10012254430
Saved in:
7
Web analytics applications, opportunities and challenges to online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of services and operations …
41
(
2022
)
4
,
pp. 463-485
Persistent link: https://www.econbiz.de/10013257550
Saved in:
8
Online shopping and social media : friends or foes?
Zhang, Yuchi
;
Trusov, Michael
;
Stephen, Andrew T.
; …
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 24-41
Persistent link: https://www.econbiz.de/10011776886
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9
Reconceptualising buyer behaviour in the digital era : an emergent journey
Scott, Peter
;
Scott, Tamsin
;
Stokes, Peter
;
Moore, Neil
; …
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
2
,
pp. 165-179
Persistent link: https://www.econbiz.de/10011746011
Saved in:
10
Exploring the behaviour of Indian consumers towards online discounts
Suman, S. K.
;
Srivastava, Pallavi
;
Vadera, Shaili
- In:
International journal of electronic marketing and …
10
(
2019
)
1
,
pp. 78-94
Persistent link: https://www.econbiz.de/10012036983
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