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Factors influencing attitudes...
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Social web
Consumer behaviour
83,830
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81,381
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13,188
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4,747
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13
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11
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10
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10
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9
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8
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Hazari, Sunil
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Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
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Christian-Albrechts-Universität zu Kiel
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Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
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1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
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International Association for the Study of Insurance Economics
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International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
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International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
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International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
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1
Media Economics Institut / Köln
1
OECD
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Journal of business research : JBR
220
Journal of retailing and consumer services
199
International journal of internet marketing and advertising : IJIMA
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
77
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
74
Technological forecasting & social change : an international journal
68
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
50
International journal of advertising : the review of marketing communications
47
Journal of marketing communications
47
Journal of internet commerce
45
Psychology & marketing
45
International journal of electronic marketing and retailing : IJEMR
43
International journal of consumer studies
39
International journal of hospitality management
39
Journal of electronic commerce research : JECR
39
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39
Journal of management information systems : JMIS
38
Cogent business & management
37
Electronic commerce research
36
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Information systems research : ISR
35
International journal of business information systems : IJBIS
35
International journal of technology marketing : IJTMkt
35
Journal of marketing
35
Marketing intelligence & planning
33
Journal of marketing management : MM
32
Tourism management : research, policies, practice
31
Journal of travel and tourism marketing
29
International journal of electronic commerce : IJEC
28
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
26
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Management science : journal of the Institute for Operations Research and the Management Sciences
25
International journal of e-business research : an official publication of the Information Resources Management Association
24
Journal of strategic marketing
24
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ECONIS (ZBW)
5,394
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1
Predictors of intention to adopt fintech among digitally active customers in
Nigeria
: online savings and investment platforms [OSIPS]
Ezenwafor, Ebuka Christian
;
Adebayo, Rufus O.
;
Okafor, …
-
2022
Persistent link: https://www.econbiz.de/10013503654
Saved in:
2
Adoption factors in digital lending services offered by FinTech lenders
Adamek, Jacek
;
Solarz, Małgorzata
- In:
Oeconomia Copernicana
14
(
2023
)
1
,
pp. 169-212
Persistent link: https://www.econbiz.de/10014249937
Saved in:
3
An integrative model of consumers' intentions to purchase travel online
Amaro, Suzanne
;
Duarte, Paulo
- In:
Tourism management : research, policies, practice
46
(
2015
),
pp. 64-79
Persistent link: https://www.econbiz.de/10010485574
Saved in:
4
Social media and consumer engagement : the case of Malaysian student entrepreneurs
Al-Mamun, Abdullah
;
Che Nawi, Noorshella
;
Noorul Azwin …
- In:
Journal of Asia Pacific business
21
(
2020
)
3
,
pp. 185-206
Persistent link: https://www.econbiz.de/10012258228
Saved in:
5
Understanding the role of social media marketing and technology adoption model in shaping customer adoption of digital banking
Basoeki, Jonathan Bagus Pradhana
;
Agus, Anna Amalyah
- In:
The South East Asian journal of management
17
(
2023
)
2
,
pp. 50-73
Persistent link: https://www.econbiz.de/10014429032
Saved in:
6
The antecedents and consequences of the customer's attitude toward social media adoption : a meta-analytic approach
Liao, Ying Kai
;
Tuan Cong Dao
;
That Thi Pham
- In:
International journal of services and standards : IJSS
13
(
2023
)
3/4
,
pp. 160-194
Persistent link: https://www.econbiz.de/10014430198
Saved in:
7
How does interactivity impact user engagement over mobile bookkeeping applications?
Kumari, Pooja
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014308596
Saved in:
8
Adoption of social networking sites by Italian
Alarcón-del-Amo, María-del-Carmen
;
Lorenzo-Romero, Carlota
- In:
Information systems and e-business management : ISeB
12
(
2014
)
2
,
pp. 165-187
Persistent link: https://www.econbiz.de/10010356965
Saved in:
9
Wikis and their adoption : factors influencing user behaviour
Kosalge, Parag Uma
- In:
International journal of business information systems : …
21
(
2016
)
2
,
pp. 237-248
Persistent link: https://www.econbiz.de/10011520310
Saved in:
10
Consumer adoption of social networking sites : implications for theory and practice
Lorenzo-Romero, Carlota
;
Constantinides, Efthymios
; …
- In:
Journal of research in interactive marketing : …
5
(
2011
)
2/3
,
pp. 170-188
Persistent link: https://www.econbiz.de/10009389590
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