The digital environment, which includes the Internet and social networks, is propitious for digital marketing. However …

, which offer a great opportunity for customer interaction. Social media is a popular and widely used marketing tool for …

digital marketing. Companies should use the internet and social networks to promote and sell their products, as digital … marketing is extremely important for running a business. New developments in global marketing inspire new ways where companies … connect with their customers, by focusing on mass marketing. With the help of modern internet, marketing companies carefully …

The Social media environment represents one of the most prospective domains of developing marketing campaigns. This … found that social media marketing can provide immense opportunities in reaching target audiences. Social networks lead to …

Creating websites and social media marketing is an integral part of business activities in companies. The emergence of … should use in carrying out their marketing activities, because no media can convey information faster than them. Social … marketing in building relationships with consumers and increasing the effectiveness of e-commerce. From the research we can see …

The use of testimonials from existing customers has always been an important technique in traditional marketing … gourmet food vendors. It finds evidence that while testimonial marketing can work to an existing customer base, it backfires …