1 Introduction -- 1.1 Introduction -- 1.2 Background to Design Thinking for new Business Contexts -- 1.3 Structure of Content -- 1.4 Using the Book: A Reader’s Guide -- 2 Evolution of the Relationship Between Design and Business Activities -- 2.1 Introduction -- 2.2 Design Thinking and...

Purpose: This study aims to analyze the effect of entrepreneurial orientation and dynamic capabilities on the innovativeness product advantage, the influence of entrepreneurial orientation and dynamic capabilities on the business performance of the creative industry, and the effect of...

The firm is the central actor for the effectuation of innovation and technological change. The large industrial laboratories of the previous century have given way to more organizationally and geographically diffuse sources of technology, placing even greater emphasis on the coordination skills...

"A new generation of leader is emerging, the next generation business strategist: "Outhinkers."They are entrepreneurs and corporate managers with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new...