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Corporate strategy and product innovation
Rothberg, Robert R. (ed.) - 1976
Persistent link: https://www.econbiz.de/10000581819
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Strategic marketing
Kollat, David T.; Blackwell, Roger D.; Robeson, James F. - 1972
Persistent link: https://www.econbiz.de/10000042169
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Predictable magic : unleash the power of design strategy to transform your business
Prahalad, Deepa; Sawhney, Ravi - 2010
Persistent link: https://www.econbiz.de/10008650739
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Organization strategy : a marketing approach
Corey, Edwin Raymond; Star, Steven H. - 1971
Persistent link: https://www.econbiz.de/10001351902
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Design in business : strategic innovation through design
Bruce, Margaret - 2002
Persistent link: https://www.econbiz.de/10001597122
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Product strategy and management
Berg, Thomas L. (ed.); Shuchman, Abe (ed.) - 1963
Persistent link: https://www.econbiz.de/10014412662
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Planning corporate growth and diversification
Hilton, P. - 1970
Persistent link: https://www.econbiz.de/10000056291
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New-product strategy. Innovation and diversification techniques
Hake, Bruno - 1971
Persistent link: https://www.econbiz.de/10000572066
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Capabilities unveiled : the role of ordinary activities in the evolution of product development processes
Salvato, Carlo - In: Organization science : a journal of the Institute for … 20 (2009) 2, pp. 384-409
Persistent link: https://www.econbiz.de/10003848209
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From watching the markets to making trends : the role of industrial designers in competitive strategies
Vervaeke, Monique - In: Working on innovation, (pp. 42-71). 2010
Persistent link: https://www.econbiz.de/10003884954