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MKTG 3
Lamb, Charles William
;
Hair, Joseph F.
;
MacDaniel, Carl
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2010
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student ed.
Persistent link: https://www.econbiz.de/10004930904
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MKTG : [a student-tested, faculty-approved approach to learning marketing]
Lamb, Charles William
;
Hair, Joseph F.
;
MacDaniel, Carl
-
2012
-
5. ed., student ed.
Persistent link: https://www.econbiz.de/10009005729
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