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Web site utilization in SME business strategy : the case of Canadian wine SMEs
Madill, Judith J.; Neilson, Leighann C. - In: Journal of small business and entrepreneurship : JSBE ; … 23 (2010) 4, pp. 489-507
Persistent link: https://www.econbiz.de/10008757519
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Marktorientierung durch das Internet : ein wissensorientierter Ansatz für Unternehmen
Grether, Mark - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001776826
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Strategic management and online selling : creating competitive advantage with intangible web goods
Royer, Susanne - 2005 - 1. publ.
Persistent link: https://www.econbiz.de/10002392734
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Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
Schögel, Marcus (ed.); Weinhold-Stünzi, Heinz (honouree) - 2002
Persistent link: https://www.econbiz.de/10001640694
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Strategic affiliate marketing
Goldschmidt, Simon; Junghagen, Sven; Harris, Uri - 2003
Persistent link: https://www.econbiz.de/10001779040
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Marktorientierung durch das Internet : ein wissensorientierter Ansatz
Grether, Mark (contributor) - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001763093
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Neue Herausforderungen für das Marketing durch interaktive elektronische Medien - auf dem Weg zur Internet-Ökonomie
Meffert, Heribert - 2000
Persistent link: https://www.econbiz.de/10001445477
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Models of Internet market share strategic planning for e-market systems
Okoli, Chitu - 2016
This study investigates the critical factors that support establishing high market share for Internet-based businesses …. First it surveys the marketing literature for those factors that have traditionally been recognized to contribute to market … factors that have been identified in literature that would be expected to contribute to market share of Internet …
Persistent link: https://www.econbiz.de/10012987176
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Digital marketing : strategic planning & integration
Hanlon, Annmarie - 2019
Persistent link: https://www.econbiz.de/10011951483
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Opening digital markets : battle plans and business strategies for Internet commerce
Mougayar, Walid - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004359294