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Engaged, but with what? : objects of engagement in technology-aided B2B customer interactions
Pöyry, Essi; Parvinen, Petri; Mattila, Osmo; … - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 3/4, pp. 334-360
Persistent link: https://www.econbiz.de/10012249033
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To what extent does a knowledge-intensive business service firm need customer knowledge integrative activities? : the case of DigiCAP
Kim, Jong-Seok - In: International journal of services technology and … 27 (2021) 1/2, pp. 1-22
Persistent link: https://www.econbiz.de/10012503721
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Innovating through services, co-creation and supplier integration : cases from China
Zhang, Min; Zhao, Xiande; Voss, Christopher A.; Zhu, Guilong - In: International journal of production economics 171 (2016), pp. 289-300
Persistent link: https://www.econbiz.de/10011437386
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Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella; Moscatelli, Paolo; Perna, Andrea; … - In: Industrial marketing management : the international … 58 (2016), pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
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The role of users and customers in digital innovation : insights from B2B manufacturing firms
Abrell, Thomas; Pihlajamaa, Matti; Kanto, Laura; Vom … - In: Information & management : the internat. journal of … 53 (2016) 3, pp. 324-335
Persistent link: https://www.econbiz.de/10011480556
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When to call the customer? : timing of customer involvement in the development of new products and services
Veselaj, Sabit; Torfason, Magnus Thor - In: International journal of innovation management 23 (2019) 1, pp. 1950055-1-31
Persistent link: https://www.econbiz.de/10012014258
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Sourcing co-created products : should your suppliers collaborate?
Loginova, Oksana; Syam, Niladri B. - 2018
Persistent link: https://www.econbiz.de/10012001120
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Supplier-customer engagement for collaborative innovation using video conferencing : a study of SMEs
Hardwick, Jialin; Anderson, Alistair R. - In: Industrial marketing management : the international … 80 (2019), pp. 43-57
Persistent link: https://www.econbiz.de/10012064325
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Knowledge integration with customers in collaborative product development projects
Eslami, Mohammad H.; Lakemond, Nicolette - In: The journal of business & industrial marketing 31 (2016) 7, pp. 889-900
Persistent link: https://www.econbiz.de/10011564143