There has been significant recent interest in studying consumer behavior in sponsored search advertising (SSA … is higher than the actual CTR. We demonstrate the existence of the bias analytically and show the effect of the bias on … the equilibrium of the SSA auction. Using a large dataset from a major search engine, we measure the magnitude of bias and …

most cases these publications accept advertising from the very firms whose products they review, raising the possibility … that they bias product reviews to favor advertisers. To test for biased product reviews, I exploit the fact that of the two … major U.S. wine publications only Wine Spectator accepts advertising. Using ratings from Wine Advocate to proxy for quality …

advertising leads to more positive press coverage. This advertising bias in reporting is found to be mitigated but not eliminated … by newspapers' reputational concerns. Advertising bias manifests particularly in less negative reporting of a newspaper …This paper investigates whether newspapers report more favorably about advertising corporate clients than about other …

advertising leads to more positive press coverage. This advertising bias in reporting is found among local and national newspapers …. Further results show that advertising bias manifests particularly in less negative reporting after bad news events such as …This paper investigates whether newspapers report more favorably about advertising corporate clients than about other …