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Smart Shopping : eine theoretische und empirische Analyse des preis-leistungsorientierten Einkaufsverhaltens von Konsumenten
Esser, Beatrix - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001718807
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Kundenbindung als Marketingziel : Identifikation und Analyse zentraler Determinanten
Peter, Sibylle Isabelle - 1997
Persistent link: https://www.econbiz.de/10000628099
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Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam (contributor) - 2008 - 2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003636982
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International evidence on sticky consumption growth
Carroll, Chris (contributor); Slacalek, Jirka (contributor);  … - 2008
"We estimate the degree of 'stickiness' in aggregate consumption growth (sometimes interpreted as reflecting consumption habits) for thirteen advanced economies. We find that, after controlling for measurement error, consumption growth has a high degree of autocorrelation, with a stickiness...
Persistent link: https://www.econbiz.de/10003651594
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Selected contributions to market-based management
Sarstedt, Marko - 2008
Persistent link: https://www.econbiz.de/10003743726
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International evidence on sticky consumption growth
Carroll, Chris (contributor); Slacalek, Jirka (contributor);  … - 2008
We estimate the degree of "stickiness" in aggregate consumption growth (sometimes interpreted as reflecting consumption habits) for thirteen advanced economies. We find that, after controlling for measurement error, consumption growth has a high degree of autocorrelation, with a stickiness...
Persistent link: https://www.econbiz.de/10003778438
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Die Automobil-Kaufentscheidung : ein theoretischer Erklärungsansatz und seine empirische Überprüfung
Unger, Mark - 1998
Persistent link: https://www.econbiz.de/10000647829