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USER: a scale to measure use of market research
Menon, Anil; Wilcox, James B. - 1994
Persistent link: https://www.econbiz.de/10000890132
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Verwendung von Einstellungskonzepten in der Marktforschung : eine Analyse von empirischen Untersuchungen
Leipelt, Detlef - 1992
Persistent link: https://www.econbiz.de/10000859628
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Data analytic techniques for consumer economics
Selvanathan, Eliyathamby Antony - 1987
Persistent link: https://www.econbiz.de/10000751629
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The marketing research process
Crimp, Margaret - 1990 - 3th ed
Persistent link: https://www.econbiz.de/10000802998
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Marketing research : methodological foundations
Churchill, Gilbert A. - 1991 - 5. ed.
Persistent link: https://www.econbiz.de/10000804142
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Lead-User-Innovationen : Entwicklungskooperationen am Beispiel elektronischer Leiterplatten
Nagel, Rolf - 1993
Persistent link: https://www.econbiz.de/10000871138
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Minorities and marketing : research challenges
Andreasen, Alan R. (contributor);  … - 1977
Persistent link: https://www.econbiz.de/10000548134
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Modern marketing : dynamics and management
Hepner, Harry Walker - 1955
Persistent link: https://www.econbiz.de/10000550766
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Problems in marketing
Brown, Milton P.; Cardozo, Richard N.; Cunningham, Scott M. - 1968 - 4. ed
Persistent link: https://www.econbiz.de/10000554491