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Wedel, Michel
46
Leeflang, Peter
22
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10
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10
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6
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6
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6
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5
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4
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3
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2
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2
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2
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2
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11
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8
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3
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1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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ECONIS (ZBW)
67
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1
A pricing decision model for Gabor Granger price experiments
Wedel, Michel
;
Leeflang, Peter
-
1992
Persistent link: https://www.econbiz.de/10000845309
Saved in:
2
Modeling competitive responsiveness
Leeflang, Peter
- In:
Handbook of marketing decision models
,
(pp. 211-251)
.
2008
Persistent link: https://www.econbiz.de/10003755270
Saved in:
3
Modeling competitive reaction effects
Leeflang, Peter
- In:
Schmalenbach business review : sbr
60
(
2008
)
4
,
pp. 322-358
Persistent link: https://www.econbiz.de/10003762295
Saved in:
4
The covariance matrix of mixture model parameter estimates using the EM algorithm when classes are well separated
Wedel, Michel
-
1997
Persistent link: https://www.econbiz.de/10000973058
Saved in:
5
Concominant variables in mixture models
Wedel, Michel
-
1999
Persistent link: https://www.econbiz.de/10001393874
Saved in:
6
Asymmetric market share modeling with many competitive items using market level scanner data
Foekens, Eijte W.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1992
Persistent link: https://www.econbiz.de/10000834438
Saved in:
7
Comparing scanner data with traditional store audit data
Foekens, Eijte W.
;
Leeflang, Peter
-
1991
Persistent link: https://www.econbiz.de/10000811282
Saved in:
8
The geometric dual lag model
Leeflang, Peter
;
Mijatović, Grigorij M.
-
1988
Persistent link: https://www.econbiz.de/10000761824
Saved in:
9
Building implementable marketing models
Naert, Philippe A.
;
Leeflang, Peter
-
1978
Persistent link: https://www.econbiz.de/10000049977
Saved in:
10
Building models for marketing decisions : past, present and future
Leeflang, Peter
;
Wittink, Dick R.
-
2009
Persistent link: https://www.econbiz.de/10003794765
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