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Warranty pricing with consumer learning
Lei, Yong; Liu, Qian; Shum, Stephen - In: European journal of operational research : EJOR 263 (2017) 2, pp. 596-610
Persistent link: https://www.econbiz.de/10011793997
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Buyer experimentation and introductory pricing
Schlee, Edward E. - In: Journal of economic behavior & organization : JEBO 44 (2001) 3, pp. 347-362
Persistent link: https://www.econbiz.de/10001550741
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Signaling quality in the presence of observational learning
Figueroa, Nicolás; Guadalupi, Carla - In: Review of industrial organization 56 (2020) 3, pp. 515-534
Persistent link: https://www.econbiz.de/10012231182
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Signaling product quality through a trial period
Wang, Shouqiang; Özkan-Seely, Gülru F. - In: Operations research 66 (2018) 2, pp. 301-312
Persistent link: https://www.econbiz.de/10011845917
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Consumer learning and firm dynamics
Mahone, Zachary; Rebessi, Filippo - 2019
Persistent link: https://www.econbiz.de/10012062527
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Lowering customer evaluation costs, product differentiation, and price competition
Jing, Bing - In: Marketing science : the marketing journal of the … 35 (2016) 1, pp. 113-127
Persistent link: https://www.econbiz.de/10011437611
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False advertising
Rhodes, Andrew; Wilson, Christopher - 2015
There is widespread evidence that some firms use false advertising to overstate the value of their products. Using a model in which a policymaker is able to punish such false claims, we characterize a natural equilibrium in which false advertising actively influences rational buyers. We analyze...
Persistent link: https://www.econbiz.de/10011448725
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False Advertising
Rhodes, Andrew; Wilson, Christopher - 2015
Persistent link: https://www.econbiz.de/10011412784
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Product price, quality, and service decisions under consumer choice models
Wang, Ruxian; Ke, Chenxu; Cui, Shiliang - In: Manufacturing & service operations management : M & SOM 24 (2022) 1, pp. 430-447
Persistent link: https://www.econbiz.de/10012818736
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Quality and pricing decisions in a market with consumer information sharing
Jiang, Baojun; Yang, Bicheng - In: Management science : journal of the Institute for … 65 (2019) 1, pp. 272-285
Persistent link: https://www.econbiz.de/10011991407