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Theorie
Corporate social responsibility
35,648
Corporate Social Responsibility
34,614
Social Web
20,592
Social web
20,561
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15,676
Deregulation
14,649
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13,855
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13,142
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13,026
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11,324
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10,743
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10,579
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5,848
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5,742
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5,585
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5,411
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5,389
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5,271
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4,816
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4,746
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4,715
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4,672
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4,572
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4,441
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4,300
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4,277
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3,778
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3,411
Corporate governance
3,380
Brand management
3,351
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3,339
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3,318
corporate social responsibility
3,291
E-commerce
3,206
Relationship marketing
3,141
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3,128
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3,009
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2,988
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1,193
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2,183
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Kind, Hans Jarle
23
Anderson, Simon P.
20
Pies, Ingo
20
Cacciatore, Matteo
19
Peitz, Martin
18
Fiori, Giuseppe
16
Ghironi, Fabio
16
Hielscher, Stefan
16
Bühler, Stefan
14
Nilssen, Tore
14
Schlosser, Rainer
14
Sethi, Suresh
13
Bruhn, Manfred
12
Buccella, Domenico
12
Lee, Sang-Ho
12
Sørgard, Lars
12
Beckmann, Markus
11
Bergemann, Dirk
11
Brekke, Kjell Arne
11
Fanti, Luciano
11
Galeotti, Andrea
11
Jullien, Bruno
11
Moraga-González, José Luis
11
Overgaard, Per Baltzer
11
Scherer, Andreas Georg
11
Wilson, Christopher
11
Zaccour, Georges
11
Bonatti, Alessandro
10
Duval, Romain
10
Esch, Franz-Rudolf
10
Gersbach, Hans
10
Kaiser, Harry M.
10
Prasad, Ashutosh
10
Reisinger, Markus
10
Tampieri, Alessandro
10
De Donder, Philippe
9
Halbheer, Daniel
9
Knieps, Günter
9
Robinson, David T.
9
Wang, Leonard F. S.
9
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National Bureau of Economic Research
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8
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6
Edward Elgar Publishing
3
IGI Global
3
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3
Uniwersytet Ekonomiczny w Katowicach
3
Centre for International Economic Studies
2
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2
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Fördergesellschaft Marketing an der Universität Augsburg
2
Institut für Weltwirtschaft
2
Institut für Wirtschaftsforschung Halle
2
International Conference on Research in Advertising <4, 2005, Saarbrücken>
2
Leuphana Universität Lüneburg
2
Nomos Verlagsgesellschaft
2
Philipp Reclam Junior <Stuttgart>
2
Robert Schuman Centre for Advanced Studies
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Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Technische Universität Dresden
2
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2
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2
Universität Zürich / Sozialökonomisches Institut
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2
William Davidson Institute <Ann Arbor, Mich.>
2
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
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Association of National Advertisers
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1
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1
Bureau of Economic and Business Research <Champaign, Ill.>
1
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
1
Center for Economic Research <Tilburg>
1
Center for Research in Regulated Industries
1
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Journal of business ethics : JOBE
63
Discussion paper / Centre for Economic Policy Research
41
International journal of industrial organization
41
European journal of operational research : EJOR
35
CESifo working papers
34
Management science : journal of the Institute for Operations Research and the Management Sciences
30
Europäische Hochschulschriften / 5
28
SpringerLink / Bücher
28
Working paper / National Bureau of Economic Research, Inc.
28
NBER working paper series
26
NBER Working Paper
24
Economics letters
21
Discussion papers / CEPR
18
Diskussionspapier / Lehrstuhl für Wirtschaftsethik, Martin-Luther-Universität Halle-Wittenberg
18
Energy economics
18
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
18
Working paper
18
The American economic review
17
Information economics and policy : IEP
16
Journal of economics & management strategy : JEMS
16
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
16
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
The journal of industrial economics
15
American journal of agricultural economics
14
CESifo Working Paper Series
14
Business & society
13
Gabler Edition Wissenschaft
13
Journal of business research : JBR
13
Journal of economic behavior & organization : JEBO
13
Journal of economics
13
CESifo Working Paper
12
Discussion paper / Tinbergen Institute
12
Economic modelling
12
Globalisation and social responsibility
12
Journal of regulatory economics
12
The Oxford handbook of corporate social responsibility
12
The Rand journal of economics
12
Applied economics
11
European economic review : EER
11
Information systems research : ISR
11
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Source
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ECONIS (ZBW)
4,444
EconStor
82
USB Cologne (EcoSocSci)
6
RePEc
1
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1
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10
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1
Triggers of engagement and avoidance : applying approach-avoid theory
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
- In:
Journal of marketing communications
26
(
2020
)
5
,
pp. 488-508
Persistent link: https://www.econbiz.de/10012263508
Saved in:
2
Discrimination through versioning with
advertising
in social networks
Jiménez-Martínez, Antonio
-
2018
Persistent link: https://www.econbiz.de/10011961561
Saved in:
3
Komunikacja rynkowa : kultura, perswazja, technologia
Waśkowski, Zygmunt
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009535386
Saved in:
4
Dynamic budget allocation for social media
advertising
campaigns : optimization and learning
Luzon, Yossi
;
Pinchover, Rotem
;
Khmelnitsky, Eugene
- In:
European journal of operational research : EJOR
299
(
2022
)
1
,
pp. 223-234
Persistent link: https://www.econbiz.de/10013206971
Saved in:
5
Discrimination through versioning with
advertising
in social networks
Jiménez-Martínez, Antonio
- In:
Economic theory : official journal of the Society for …
67
(
2019
)
3
,
pp. 525-564
Persistent link: https://www.econbiz.de/10012040619
Saved in:
6
Is ambiguity an efficient tool in Instagram ads?
Khrouf, Lilia
;
Maghraoui, Souad
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
4
,
pp. 347-362
Persistent link: https://www.econbiz.de/10014428105
Saved in:
7
Buyers' decisions in online social networks environment
Orzan, Gheorghe
;
Delcea, Camelia
;
Ioanas, Elisabeta
; …
- In:
Journal of Eastern Europe research in business & …
2015
(
2015
),
pp. 1-13
Persistent link: https://www.econbiz.de/10011503084
Saved in:
8
Social Media im Nachhaltigkeitsmarkenmanagement : ein anwendungsorientierrtes Modell
Mangold, Teresa
-
2012
Persistent link: https://www.econbiz.de/10009735599
Saved in:
9
Corporate social responsibility disclosure on Twitter : signalling or greenwashing? : evidence from the UK
Amin, Marian H.
;
Ali, Heba Ahmed Abass
;
Mohamed, Ehab K. A.
- In:
International journal of finance & economics : IJFE
29
(
2024
)
2
,
pp. 1745-1761
Persistent link: https://www.econbiz.de/10014533322
Saved in:
10
Wykorzystanie nowych mediów w public relations
Gołuchowski, Jerzy
(
contributor
); …
-
2013
Persistent link: https://www.econbiz.de/10010236234
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