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Theorie
Consumer behaviour
83,815
Konsumentenverhalten
81,365
Relationship marketing
26,443
Beziehungsmarketing
25,768
Customer satisfaction
15,559
Theory
14,190
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13,976
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9,046
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8,804
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6,186
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6,009
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5,878
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5,872
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5,375
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5,354
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4,914
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4,788
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4,745
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4,725
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4,534
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4,521
Marketingmanagement
4,061
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4,044
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3,836
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Homburg, Christian
49
Bruhn, Manfred
47
Huber, Frank
40
Herrmann, Andreas
34
Bauer, Hans H.
33
Peitz, Martin
32
Franses, Philip Hans
31
Anderson, Simon P.
28
Hruschka, Harald
25
Haucap, Justus
24
Inderst, Roman
24
Kerschbamer, Rudolf
23
Samuelson, Larry
23
Mullainathan, Sendhil
22
Reichwald, Ralf
22
Vermeulen, Frederic
22
Piller, Frank T.
21
Postlewaite, Andrew
21
Armstrong, Mark
20
Blundell, Richard W.
20
Janssen, Maarten C. W.
20
Rudanko, Leena
20
Sheth, Jagdish N.
20
Stauss, Bernd
20
Benkenstein, Martin
18
Helm, Roland
18
Hildebrandt, Lutz
18
Phillips, Peter C. B.
18
Sutter, Matthias
18
Ahlert, Dieter
17
Bergemann, Dirk
17
Herweg, Fabian
17
Matsushima, Noriaki
17
Albers, Sönke
16
Cherchye, Laurens
16
Dellaert, Benedict G. C.
16
Gierl, Heribert
16
Heckman, James J.
16
Hendry, David F.
16
Hennig-Thurau, Thorsten
16
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National Bureau of Economic Research
126
INSEAD
10
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Deutschland / Bundeswehr / Universität Hamburg
8
European University Institute / Department of Economics
7
Fördergesellschaft Marketing an der Universität Augsburg
7
Center for Economic Research <Tilburg>
6
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
6
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
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American Marketing Association
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Edward Elgar Publishing
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Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
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Econometrisch Instituut <Rotterdam>
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Institut für Weltwirtschaft
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OECD
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4
Bonn Graduate School of Economics
3
Christian-Albrechts-Universität zu Kiel
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Eric Cuvillier <Firma>
3
Forschungsinstitut zur Zukunft der Arbeit
3
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3
Instituto Valenciano de Investigaciones Económicas
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Erasmus Research Institute of Management
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2
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2
International Association for Research in Economic Psychology
2
International Telecommunication Union, International Telegraph and Telephone Consultative Committee
2
Massachusetts Institute of Technology / Department of Economics
2
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NBER working paper series
123
Gabler Edition Wissenschaft
118
Working paper / National Bureau of Economic Research, Inc.
115
European journal of operational research : EJOR
108
NBER Working Paper
105
SpringerLink / Bücher
98
Discussion paper / Centre for Economic Policy Research
97
Europäische Hochschulschriften / 5
92
Economics letters
80
Management science : journal of the Institute for Operations Research and the Management Sciences
76
International journal of industrial organization
69
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
62
Discussion paper / Tinbergen Institute
61
Journal of business research : JBR
61
CESifo working papers
59
International journal of production research
57
Working paper
56
Journal of economic psychology : research in economic psychology and behavioral economics
55
Springer eBook Collection / Business and Economics
55
Information economics and policy : IEP
53
Journal of economic behavior & organization : JEBO
53
Journal of retailing and consumer services
53
The American economic review
53
Journal of econometrics
48
Discussion papers / CEPR
47
International journal of production economics
43
Applied economics
42
Discussion paper
40
Operations research
39
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
36
Journal of economics
36
Journal of economic theory
35
The Rand journal of economics
35
Econometric reviews
34
Journal of economic dynamics & control
34
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
33
Journal of business economics : JBE
32
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
32
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
32
European economic review : EER
31
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ECONIS (ZBW)
14,188
EconStor
172
USB Cologne (EcoSocSci)
14
OLC EcoSci
1
RePEc
1
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date (oldest first)
1
Determinants of customer switching towards mobile number portability
Chadha, Suresh K.
;
Bhandari, Namita
- In:
Paradigm : the journal of Institute of Management Technology
18
(
2014
)
2
,
pp. 199-219
Persistent link: https://www.econbiz.de/10011760600
Saved in:
2
Kundenbeziehung in frisch liberalisierten Märkten
Wehrli, Hans Peter
;
Heiniger, Yvonne
- In:
Interaktionen im Dienstleistungsbereich
,
(pp. 433-453)
.
2001
Persistent link: https://www.econbiz.de/10001555445
Saved in:
3
Wert- und potenzialorientiertes Vertriebspartnermanagement in der Telekommunikationswirtschaft
Lindenau, Volker
-
2015
-
1. Aufl.
Persistent link: https://www.econbiz.de/10011375481
Saved in:
4
Estimation of switching costs and network effects in mobile
telecommunications
in Poland
Czajkowski, Mikołaj
;
Sobolewski, Maciej
-
2013
introduction of mobile number portability, switching costs continue to be an important issue in
telecommunications
markets. On …
Persistent link: https://www.econbiz.de/10010208979
Saved in:
5
How much do switching costs and local network effects contribute to consumer lock-in in mobile telephony?
Czajkowski, Mikołaj
;
Sobolewski, Maciej
- In:
Telecommunications policy : the international journal …
40
(
2016
)
9
,
pp. 855-869
Persistent link: https://www.econbiz.de/10011621591
Saved in:
6
Das Qualitative Zufriedenheitsmodell : (QZM)
Stauss, Bernd
-
1995
Persistent link: https://www.econbiz.de/10000564872
Saved in:
7
Bonusprogramme als Instrumente des
Beziehungsmarketing
: eine theoretische und empirische Analyse
Müller, Steffen
-
2006
Persistent link: https://www.econbiz.de/10003358623
Saved in:
8
Customer Relationship Management : profitabilitätsorientierte Bindung von Wohnungsmietern
Sperl, Friederike
-
2009
Persistent link: https://www.econbiz.de/10003868167
Saved in:
9
Kundenorientierung und
Kundenzufriedenheit
Dormann, Christian
;
Zapf, Dieter
-
2007
Persistent link: https://www.econbiz.de/10003427146
Saved in:
10
Wessen Fehler? : Aussagen der Attributionstheorie zur Relevanz von Schuld in Anbieter-Nachfrager-Beziehungen
Gierl, Heribert
;
Zhu, Yajing
- In:
Der Markt : international journal of marketing
48
(
2009/10
)
3
,
pp. 79-103
Persistent link: https://www.econbiz.de/10003929442
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