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We build an econometric model of a household's purchase incidence and brand choice decisions in complementary product categories to account for cross-category dependence in demand. Complementarity is modeled as the additional utility that a household derives from the joint consumption of brands...
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Cloud manufacturing task scheduling (CMTS) gains widespread attention in the cloud manufacturing (CMfg) community. At present, most related researches are mainly aimed at task-oriented scheduling and there are few researches considering user’ characteristics, like user preferences. In this...
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This research uses P&G's value pricing initiative as a context for testing the ability of a normative economic model to predict competitor and retailer response. We first estimate the response parameters of a demand function for each brand from the period before value pricing was initiated. We...
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