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An information processing theory of consumer choice
Bettman, James R. - 1979
Persistent link: https://www.econbiz.de/10000048464
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Biased but efficient : an investigation of coordination facilitated by asymmetric dominance
Amaldoss, Wilfred; Bettman, James R.; Payne, John W. - In: Marketing science : the marketing journal of the … 27 (2008) 5, pp. 903-921
Persistent link: https://www.econbiz.de/10003780159
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Using narratives to discern self-identity related consumer goals and motivations
Escalas, Jennifer Edson; Bettman, James R. - In: The why of consumption : contemporary perspectives on …, (pp. 237-258). 2005
Persistent link: https://www.econbiz.de/10003932983
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Consumer information processing : decision making
Bettman, James R.; Wright, Peter L.; Alba, Joseph W.; … - 2016
Persistent link: https://www.econbiz.de/10011444854
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Space, time, and intertemporal preferences
Kim, B. Kyu; Zauberman, Gal; Bettman, James R. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 4, pp. 867-880
Persistent link: https://www.econbiz.de/10009686783
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Consumer information processing : marketing applications
Bettman, James R.; Keller, Kevin Lane; John, Deborah Roedder - 2016
Persistent link: https://www.econbiz.de/10011446058
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Emotion, adaptive decision making and consumer behavior
Bettman, James R.; Kahn, Barbara E.; Keller, Punam Anand - 2016
Persistent link: https://www.econbiz.de/10011446104
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Recent work on consumer information processing
Bettman, James R.; Zauberman, Gal; Drolet, Aimee Leigh; … - 2016
Persistent link: https://www.econbiz.de/10011446107
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Attitude, identity, and influence
Bettman, James R.; Kassarjian, Harold H.; Lutz, Richard J. - 2016
Persistent link: https://www.econbiz.de/10011446133
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Legends in consumer behavior: James R. Bettman
Bettman, James R. - 2016
Persistent link: https://www.econbiz.de/10011413962