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Heterogeneity in consumer sens...
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1
Wirkungen von Event-Sponsoring : Analyse anhand von drei Sportveranstaltungen und Implikationen für Marketingmaßnahmen von Unternehmen
Özaktürk, Gülen Özden
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009244449
Saved in:
2
Neuorientierte Verbraucherpolitik : eine Redimensionierung für Theorie und Praxis
Kollmann, Karl
-
1993
Persistent link: https://www.econbiz.de/10000532751
Saved in:
3
On the credibility determinants of a quality label : a quasi-natural experiment using the example of Stiftung Warentest
Hildenbrand, Andreas
;
Kühl, Rainer W.
;
Piper, Anne
- In:
Journal of consumer policy : consumer issues in law, …
39
(
2016
)
3
,
pp. 307-325
Persistent link: https://www.econbiz.de/10011557715
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4
Effects of individual differences on the use of consumer information systems - a series of essays
Goyal, Tarun
-
2016
Persistent link: https://www.econbiz.de/10011492106
Saved in:
5
Information sharing through digital consumer technologies: individual motivations, costs, and personality determinants - a series of essays
Ouardi, Yannick
-
2016
Persistent link: https://www.econbiz.de/10011492107
Saved in:
6
Der Einfluss computeranimierter Produktpräsentationen auf die Validität von Konzepttests : eine informationsökonomische Analyse alternativer Präsentationsformen
Aßmann, Jörg
-
2003
Persistent link: https://www.econbiz.de/10001962121
Saved in:
7
Tasters' bias in
wine
guides' quality evaluations
Castriota, S.
;
Curzi, D.
;
Delmastro, Marco
- In:
Applied economics letters
20
(
2013
)
10/12
,
pp. 1174-1177
Persistent link: https://www.econbiz.de/10010197707
Saved in:
8
Zur Spezifikation von Anwortmodellen : eine empirische Analyse des Verbraucherverhaltens bezüglich
Wein
Tauscher, Ludwig
-
1989
Persistent link: https://www.econbiz.de/10000819950
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9
Measurement and inference in
wine
tasting
Quandt, Richard E.
- In:
Journal of wine economics
1
(
2006
)
1
,
pp. 7-30
Persistent link: https://www.econbiz.de/10003895099
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10
Analysis of a
wine
tasting
Lindley, Dennis V.
- In:
Journal of wine economics
1
(
2006
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003895102
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