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Consumer behavior : implications for marketing strategy
Hawkins, Del I.; Best, Roger J.; Coney, Kenneth A. - 1983 - Rev. ed
Persistent link: https://www.econbiz.de/10000595080
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Value stocks and market efficiency
Best, Roger J.; Best, Ronald W.; Yoder, James A. - In: Journal of economics and finance 24 (2000) 1, pp. 28-35
Persistent link: https://www.econbiz.de/10001507201
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Best, Roger J.; Coney, Kenneth A. - 2004 - 9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001725923
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L.; Best, Roger J. - 2007 - 10. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003370094
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L.; Best, Roger J. - 2007 - 10th ed.
Persistent link: https://www.econbiz.de/10003082095