Unternehmen stehen bei der Entwicklung neuer Produkte bzw. Dienstleistungen immer wieder vor der Frage, ob diese von den Konsumenten angenommen werden. Insbesondere der Erfolg von technologischen Innovationen ist nur schwer zu prognostizieren. Jörg Königstorfer betrachtet den...

The present study has attempted to explore personal disposition of individuals towards technology adoption through the development of an index named as Technology Adoption Index. For developing the index, exploratory factor analysis approach has been employed on the sample of 1201 responses...

User acceptance and satisfaction are important factors when evaluating any technology. This paper investigates the key determinants that drive the adoption of social commerce within the Jordanian community. A modification to the Theory Of Acceptance And Use Of Technology was empirically...