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Modern marketing : dynamics and management
Hepner, Harry Walker - 1955
Persistent link: https://www.econbiz.de/10000550766
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Comparative management and marketing : text and readings
Boddewyn, J. - 1969
Persistent link: https://www.econbiz.de/10000415813
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Dynamic management in marketing
Alexander, Ralph S.; Berg, Thomas L. - 1965 - 1. print
Persistent link: https://www.econbiz.de/10000608419
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Modern marketing management : selected readings
Lawrence, Raymond John - 1971
Persistent link: https://www.econbiz.de/10000327968
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Organizing and managing the marketing function
Appleman, Mark J. - 1973
Persistent link: https://www.econbiz.de/10000328073
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Managerial analysis in marketing
Sturdivant, Frederick D.; Stern, Louis W.; Grabner jr., … - 1970
Persistent link: https://www.econbiz.de/10000051813
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The marketing concept : its meaning to management
American Management Association - 1957
Persistent link: https://www.econbiz.de/10002772221
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Marketing communications management : concepts and theories, cases and practices
Copley, Paul - 2004
Persistent link: https://www.econbiz.de/10001897329
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Managerial marketing policies and decisions
Meloan, Taylor W. (compiler);  … - 1970
Persistent link: https://www.econbiz.de/10001932753
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Managerial Marketing : Perspectives and Viewpoints
Kelley, Eugene J.; Lazer, William - 1958
Persistent link: https://www.econbiz.de/10001503752