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Marketing research
Aaker, David A.; Day, George S. - 2007 - 9. ed.
Persistent link: https://www.econbiz.de/10003316482
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The perils of high-growth markets
Aaker, David A.; Day, George S. - In: Strategic management journal 7 (1986) 5, pp. 409-421
Persistent link: https://www.econbiz.de/10003461492
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S.; Leone, Robert P. - 2011 - 10. ed., international student vers.
Persistent link: https://www.econbiz.de/10003918332
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Essentials of marketing research
Kumar, V.; Aaker, David A.; Day, George S. - 2002 - 2nd ed.
Persistent link: https://www.econbiz.de/10001584595
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Marketing research
Aaker, David A. - 1990 - 4. ed
Persistent link: https://www.econbiz.de/10000792522
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Marketing research
Aaker, David A.; Kumar, V.; Leone, Robert P.; Day, George S. - 2013 - 11. ed
Persistent link: https://www.econbiz.de/10009634514
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Marketing research
Kumar, V.; Leone, Robert P.; Aaker, David A.; Day, George S. - 2019 - Thirteenth edition
Persistent link: https://www.econbiz.de/10011878503
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Consumerism : search for the consumer interest
Aaker, David A. (ed.); Day, George S. (contributor) - 1978 - 3. ed
Persistent link: https://www.econbiz.de/10000049882
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The social and economic effects of advertising
Aaker, David A. - In: Consumerism : search for the consumer interest, (pp. 174-193). 1978
Persistent link: https://www.econbiz.de/10003461509
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Strategic market management
Aaker, David A. - 2008 - 8. ed.
Persistent link: https://www.econbiz.de/10003474695