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18
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8
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8
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8
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7
Layton, Roger A.
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Zaltman, Gerald
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Sheth, Jagdish N.
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1
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Business horizons
17
Journal of marketing management : MM
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of the Academy of Marketing Science
13
Political marketing in the United States
13
Journal of marketing
12
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
12
American journal of agricultural economics
11
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10
The journal of product innovation management : an international publication of the Product Development & Management Association
10
Journal of business ethics : JOBE
9
Journal of business-to-business marketing
9
Journal of historical research in marketing
9
Does marketing need reform? : fresh perspectives on the future
8
Industrial marketing management : the international journal for industrial and high-tech firms
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8
Series / American Marketing Association
8
Australasian marketing journal
7
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7
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After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
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AMA educators' proceedings
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California management review
5
Eastern economic journal
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European journal of marketing : EJM
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5
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ECONIS (ZBW)
1,743
USB Cologne (EcoSocSci)
95
EconStor
2
OLC EcoSci
1
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1
Managerial analysis in marketing
Sturdivant, Frederick D.
;
Stern, Louis W.
;
Grabner jr., …
-
1970
Persistent link: https://www.econbiz.de/10000051813
Saved in:
2
Distribution systems : firms, functions, and efficiencies
Andersen, R. Clifton
(
ed.
); …
-
1972
Persistent link: https://www.econbiz.de/10000052856
Saved in:
3
Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
;
Wind, Yoram
-
1973
Persistent link: https://www.econbiz.de/10000055706
Saved in:
4
Motivation research and marketing management
Newman, Joseph William
-
1957
Persistent link: https://www.econbiz.de/10000674516
Saved in:
5
Marketing and the new science of planning
King, Robert L.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000674896
Saved in:
6
Consumers and the market
Reid, Margaret Gilpin
-
1942
-
3. ed.
Persistent link: https://www.econbiz.de/10000627500
Saved in:
7
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
8
Empirical foundations of marketing : research findings in the behavioral and management sciences
Alexis, Marcus
(
contributor
); …
-
1969
Persistent link: https://www.econbiz.de/10000575945
Saved in:
9
Consumers, markets and marketplaces
Powell, Helen
- In:
Promotional culture and convergence : markets, methods, …
,
(pp. 23-50)
.
2013
Persistent link: https://www.econbiz.de/10009736344
Saved in:
10
Engineered to sell : European emigrés and the making of consumer capitalism
Logemann, Jan
-
2019
Persistent link: https://www.econbiz.de/10014342855
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