//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The current controversy about...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
USA
Marktforschung
12,270
Market research
6,529
Theorie
1,654
Theory
1,639
Konsumentenverhalten
1,594
Consumer behaviour
1,584
Deutschland
1,350
Germany
1,022
Marketing
949
Vereinigte Staaten
898
Marketingmanagement
689
Marketing management
665
Verbraucher
509
United States
482
Beziehungsmarketing
357
Relationship marketing
357
Absatz
329
Marketingtheorie
267
Marketing theory
258
Innovation
247
Qualitative Methode
243
Werbung
243
Befragung
238
Conjoint-Analyse
234
Conjoint analysis
231
Interview
228
Qualitative method
222
Scientific method
221
Wissenschaftliche Methode
221
Bibliometrics
220
Bibliometrie
220
Markenartikel
220
Internet
191
Verbraucherverhalten
176
Absatzpolitik
171
Messung
170
Prognoseverfahren
170
Forecasting model
166
Produktgestaltung
165
more ...
less ...
Online availability
All
Undetermined
29
Free
6
Type of publication
All
Book / Working Paper
275
Article
251
Journal
4
Type of publication (narrower categories)
All
Article in journal
182
Aufsatz in Zeitschrift
182
Aufsatz im Buch
54
Book section
54
Lehrbuch
37
Textbook
36
Graue Literatur
24
Non-commercial literature
24
Hochschulschrift
21
Collection of articles of several authors
17
Sammelwerk
17
Thesis
17
Glossar enthalten
14
Glossary included
14
Konferenzschrift
13
Arbeitspapier
12
Working Paper
12
Reprint
11
Conference proceedings
8
Aufsatzsammlung
6
Bibliografie enthalten
6
Bibliography included
6
CD-ROM, DVD
6
Case study
3
Fallstudie
3
Fallstudiensammlung
3
Handbook
3
Handbuch
3
Bibliografie
2
Biografie
2
Biography
2
Guidebook
2
No longer published / No longer aquired
2
Ratgeber
2
Systematic review
2
Übersichtsarbeit
2
Accompanied by computer file
1
Amtsdruckschrift
1
Bibliography
1
Collection of articles written by one author
1
more ...
less ...
Language
All
English
468
German
35
Undetermined
26
Russian
1
Author
All
Day, George S.
7
Hawkins, Del I.
7
Aaker, David A.
6
Kumar, V.
5
Malhotra, Naresh K.
5
Mothersbaugh, David L.
5
Albaum, Gerald S.
3
Best, Roger J.
3
Duncan, Delbert J.
3
Herrmann, Andreas
3
Kotler, Philip
3
Leone, Robert P.
3
Levy, Sidney J.
3
Montgomery, David B.
3
Smith, Scott M.
3
Viswanathan, Madhu
3
Zaltman, Gerald
3
Zikmund, William G.
3
Albaum, Gerald
2
Albers, Sönke
2
Alderson, Wroe
2
Bayus, Barry L.
2
Beckman, Theodore N.
2
Boyd, Harper W.
2
Buell, Victor P.
2
Churchill, Gilbert A.
2
Darden, William R.
2
Davidson, William R.
2
DeLong, Thomas J.
2
Engel, James F.
2
Fanning, Stephen F.
2
Gaski, John F.
2
Green, Paul E.
2
Iacobucci, Dawn
2
Kahn, Kenneth B.
2
Kindermann, Harald
2
LaPlaca, Peter J.
2
Loudon, David L.
2
Lumpkin, James R.
2
McQuarrie, Edward F.
2
more ...
less ...
Institution
All
American Marketing Association
7
European Society for Opinion and Marketing Research
5
Seminar on market modelling
3
Indian Institute of Foreign Trade <Delhi>
2
National Industrial Conference Board
2
AMACOM
1
Academy of Marketing
1
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
American Management Association
1
American Management Association / Marketing Division
1
American Society of Newspaper Editors
1
Appraisal Institute <Chicago, Ill.>
1
Arthur D. Little, Inc
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Department of Commerce
1
FAO
1
Georgia State University
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Institute of Marketing. Industrial Market Research, Ltd.
1
J. Walter Thompson Company
1
Market Research Society
1
Marketing Research Congress <50, 1997, Edinburgh>
1
Massachusetts Institute of Technology
1
National Council of Applied Economic Research
1
NetLibrary, Inc
1
OECD
1
Product Development & Management Association
1
Rationalisierungs-Gemeinschaft Industrieller Vertrieb
1
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
1
U.S. Department of Commerce
1
USA / Congress / House of Representatives / Committee on Agriculture
1
United States / Bureau of Foreign Commerce
1
United States / Congress / House / Committee on Agriculture / Subcommittee on Departmental Operations
1
Urban Land Institute <Washington, DC>
1
Weltbank
1
World Association for Public Opinion Research
1
epubli GmbH
1
more ...
less ...
Published in...
All
International journal of market research : JMRS ; the journal of the Market Research Society
12
Journal of business research : JBR
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Business horizons
5
Journal of marketing research : JMR
5
Journal of the Academy of Marketing Science
5
Jahrbuch der Absatz- und Verbrauchsforschung
4
Qualitative market research : an international journal
4
Quantitative marketing techniques and analyses
4
Report / Marketing Science Institute
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Harvard business review : HBR
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising research
3
Journal of financial services marketing : JFSM
3
Journal of historical research in marketing
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
Qualitative marketing research : approaches, techniques and analysis
3
Report / Marketing Science Institute / Marketing Science Institute
3
The nature and scope of marketing research
3
Australasian marketing journal
2
Conference Board Reports
2
Electronic markets : the international journal on networked business
2
European journal of marketing : EJM
2
Farmers in the market economy : market organization and competitive behavior in relation to farmers' prices, costs and income
2
Handbook of research on ethnic and intra-cultural marketing
2
International journal of wine business research : IJWBR
2
International's series in marketing
2
Journal of business ethics : JOBE
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of fashion marketing and management
2
Journal of marketing
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Journal of marketing management : MM
2
Journal of marketing theory and practice
2
Labelling strategies in environmental policy
2
Marketing theory
2
McGraw-Hill Series in Marketing and Advertising
2
more ...
less ...
Source
All
ECONIS (ZBW)
525
USB Cologne (EcoSocSci)
4
OLC EcoSci
1
Showing
1
-
10
of
530
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
USER: a scale to measure use of market research
Menon, Anil
;
Wilcox, James B.
-
1994
Persistent link: https://www.econbiz.de/10000890132
Saved in:
2
Verwendung von Einstellungskonzepten in der
Marktforschung
: eine Analyse von empirischen Untersuchungen
Leipelt, Detlef
-
1992
Persistent link: https://www.econbiz.de/10000859628
Saved in:
3
Relationships between providers and users of market research : the role of personal trust
Moorman, Christine
;
Deshpandé, Rohit
;
Zaltman, Gerald
-
1993
Persistent link: https://www.econbiz.de/10000867282
Saved in:
4
Strategic marketing for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
5
Market survey of health foods in USA, Federal Republic of Germany and Netherlands
1986
Persistent link: https://www.econbiz.de/10000744364
Saved in:
6
An analysis of the potential acceptance of market alternatives by US peanut producers using a multivariate probit system of equations technique
Fu, Tsu-tan
-
1988
Persistent link: https://www.econbiz.de/10000747710
Saved in:
7
Marketing research
Kress, George
-
1988
-
3. ed
Persistent link: https://www.econbiz.de/10000749575
Saved in:
8
Data analytic techniques for consumer economics
Selvanathan, Eliyathamby Antony
-
1987
Persistent link: https://www.econbiz.de/10000751629
Saved in:
9
Marketing research
Luck, David Johnston
;
Rubin, Ronald S.
-
1987
-
7. ed.
Persistent link: https://www.econbiz.de/10000731517
Saved in:
10
The marketing research process
Crimp, Margaret
-
1990
-
3th ed
Persistent link: https://www.econbiz.de/10000802998
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->