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The management of marketing
Wilson, Michael Thomas - 1980
Persistent link: https://www.econbiz.de/10000559272
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Howto handle major customers profitably
Melkman, Alan - 1979
Persistent link: https://www.econbiz.de/10000592766
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Marketing concepts and strategies in the next decade
Rodger, Leslie W. - 1973
Persistent link: https://www.econbiz.de/10000329810
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The modern sales manager's secret weapon : more effective communication with salesmen
Armstrong, Frank Alexander - 1967
Persistent link: https://www.econbiz.de/10000331914
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Analysis and decision making : cases for marketing management
Mathews, H. Lee; Dolich, Ira J.; Wilson, David T. - 1971
Persistent link: https://www.econbiz.de/10000674835
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Marketing strategy and management
Constantin, James A.; Evans, Rodney E.; Morris, Malcolm L. - 1976
Persistent link: https://www.econbiz.de/10000042159
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Marketing management and administrative action
Britt, Steuart Henderson; Boyd, Harper W. - 1978 - 4. ed
Persistent link: https://www.econbiz.de/10000049895
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Relationship management is more than wining and dining
Sonnenberg, Frank K. - In: Journal of business strategy 9 (1988) 3, pp. 60-63
Persistent link: https://www.econbiz.de/10003683483
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Mathematical models and methods in marketing
Bass, Frank M.; Buzzell, Robert D.; Greene, Mark R.; … - 1961
Persistent link: https://www.econbiz.de/10003198470
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Control of the field sales force
Smallbone, Douglas William - 1966
Persistent link: https://www.econbiz.de/10002824624