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Acculturation to the global consumer culture : a generational cohort comparison
Carpenter, Jason; Moore, Marguerite; Doherty, Anne Marie; … - In: Journal of strategic marketing 20 (2012) 5, pp. 411-423
Persistent link: https://www.econbiz.de/10009657386
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Editorial: 2013 Academy of Marketing annual conference special issue : marketing relevance
Doherty, Anne Marie - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 829-831
Persistent link: https://www.econbiz.de/10010410799
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Special issue: Academy of Marketing Annual Conference 2013 : Marketing relevance
Doherty, Anne Marie (contributor) - Academy of Marketing - 2014
Persistent link: https://www.econbiz.de/10010410835