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Marketing Bank Services: An Analytical Model for a Trust Referral Programme
Kauffman, Craig L.; Yucelt, Ugur - In: International Journal of Bank Marketing 7 (1989) 2, pp. 28-31
A marketing programme for the financial services industry is presented and, specifically a model developed which could … be used to market trust services in the banking industry. A trust referral programme provides financial institutions with … properly structured referral programme will ot only benefit the trust department, but also provide a higher service level for …
Persistent link: https://www.econbiz.de/10014760481
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REDD+ measurement, reporting and verification : a cost trap? : implications for financing REDD+MRV costs by result-based payments
Köhl, Michael; Neupane, Prem Raj; Mundhenk, Philip Henrich - In: Ecological economics : the transdisciplinary journal of … 168 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012195324
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Der Einfluß des Gesellschaftsrechts auf die Konzentration in den USA
Hölzler, Heinrich - 1974
Persistent link: https://www.econbiz.de/10000056095
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Der Einfluß des Gesellschaftsrechts auf die Konzentration in den USA
Hölzler, Heinrich - 1974
Persistent link: https://www.econbiz.de/10009584034
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Marketing novel fruit products : evidence for diverging marketing effects across different products and different countries
Riet, Jonathan van 't; Onwezen, Marleen C.; Bartels, Jos; … - In: Journal of food products marketing 22 (2016) 3, pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
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The cult of convenience : marketing and food in postwar America
Weber, Margaret - In: Enterprise & society : the international journal of … 22 (2021) 3, pp. 605-634
Persistent link: https://www.econbiz.de/10012618292
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The study of marketing mix within higher schools
Pugach, Valentin Nikolaevich - In: Journal of advanced research in law and economics : JARLE 6 (2015) 1/11, pp. 161-168
Persistent link: https://www.econbiz.de/10011721251
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The cultural paradigm in marketing
Mazurek-Łopacińska, Krystyna - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 15 (2016) 3, pp. 55-66
Persistent link: https://www.econbiz.de/10011647866
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Creation of the image and brand of the enterprise on the basis of marketing as a philosophy of management
Raiko, Diana; Cherepanova, Viktoriia - In: Baltic Journal of Economic Studies 5 (2019) 2, pp. 191-205
Persistent link: https://www.econbiz.de/10012201008
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Barriers to advancing the science and practice of marketing
Baron, Andrew Scott; Zaltman, Gerald; Olson, Jerry C. - In: Journal of marketing management : MM 33 (2017) 11/12, pp. 893-908
Persistent link: https://www.econbiz.de/10011753466