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Color Plant, Inc. : training foreign nationals in the United States
Lloyd, Gary E. - In: International business in the Middle East : case studies, (pp. 81-92). 2019
Persistent link: https://www.econbiz.de/10012102033
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International Resources Corporation : dealing with powerful host country nationals
Seifert, John - In: International business in the Middle East : case studies, (pp. 93-109). 2019
Persistent link: https://www.econbiz.de/10012102034
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Doing business in the United States of America : a guide for the foreign investor
1983
Persistent link: https://www.econbiz.de/10010379711
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Alan Rugman's methodology
Casson, Mark - In: International business review : the official journal of … 25 (2016) 3, pp. 758-766
Persistent link: https://www.econbiz.de/10011489859
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Going global : an information sourcebook for small and medium-sized businesses
Awe, Susan C. - 2009
Persistent link: https://www.econbiz.de/10003840815
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Global diversity : winning customers and engaging employees within world markets
Gundling, Ernest; Zanchettin, Anita - 2007
Persistent link: https://www.econbiz.de/10003361551
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The institutional context as a source of heterogeneity in family firm internationalization strategies : a comparison between U.S. and emerging market family firms
Gonzalez Hernandez, Carlos; González-Galindo, Ana - In: International business review : the official journal of … 31 (2022) 4, pp. 1-11
Persistent link: https://www.econbiz.de/10013270899
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International Brand Management of Chinese Companies : Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
Bell, Sandra (contributor) - 2008
This book is a must read for all those interested in building successful global brands and for all those interested in China and Chinese companies - A strange combination? No. Based on extensive research and interviews with Lenovo, Haier, TCL, Hisense and key decision makers worldwide, Sandra...
Persistent link: https://www.econbiz.de/10014014431