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USA
Konsumentenverhalten
80,454
Consumer behaviour
80,445
Relationship marketing
8,987
Beziehungsmarketing
8,983
Theorie
8,872
Theory
8,870
Brand management
7,502
Markenführung
7,494
Markenimage
6,680
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6,672
Online retailing
5,613
Online-Handel
5,611
Customer satisfaction
5,530
Kundenzufriedenheit
5,524
Social Web
4,782
Social web
4,782
Online-Marketing
4,509
Internet marketing
4,499
United States
4,405
Service quality
4,361
Dienstleistungsqualität
4,359
Brand
4,317
Markenartikel
4,274
Einzelhandel
4,100
Retail trade
4,065
Werbewirkung
3,598
Advertising effects
3,589
Electronic Commerce
3,555
Deutschland
3,516
E-commerce
3,499
Germany
3,479
Experiment
3,375
Emotion
3,232
Advertising
2,895
Werbung
2,887
Private consumption
2,884
Privater Konsum
2,883
Viral marketing
2,764
Virales Marketing
2,764
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529
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Lusk, Jayson L.
20
Stavins, Joanna
15
Agarwal, Sumit
14
Einav, Liran
14
Han, Heesup
13
Jang, Soocheong
13
McFadden, Daniel
13
Schuh, Scott
13
Tonsor, Glynn T.
12
Winter, Joachim
12
Goldsmith, Ronald E.
11
Handel, Benjamin R.
11
Heiss, Florian
11
Nayga, Rodolfo M.
11
Allcott, Hunt
10
Cawley, John H.
10
Dong, Diansheng
10
Kaiser, Harry M.
10
Kaplan, Greg
10
Kolstad, Jonathan
10
Roe, Brian
10
Baghestani, Hamid
9
Bronnenberg, Bart J.
9
Chomsisengphet, Souphala
9
Dubé, Jean-Pierre
9
Lennon, Sharron J.
9
Lusardi, Annamaria
9
Carpenter, Jason M.
8
Finkelstein, Amy
8
Hawkins, Del I.
8
Kiser, Elizabeth K.
8
McFadden, Dawn Thilmany
8
Richards, Timothy J.
8
Souleles, Nicholas S.
8
Stewart, Hayden
8
Tucker, Catherine
8
Viswanathan, Madhu
8
Yoon, Sukki
8
Barber, Nelson
7
Carroll, Chris
7
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National Bureau of Economic Research
57
American Marketing Association
8
Friedrich-Schiller-Universität Jena
4
USA / Bureau of Foreign and Domestic Commerce
4
Federal Reserve Bank of New York
2
IGI Global
2
INSEAD
2
USA / Economic Research Service
2
American Council on Consumer Interests
1
American Home Economics Association
1
American Management Association
1
American Management Asssociations
1
Boston College / Department of Economics
1
Brookings Institution
1
Bureau of Economic and Business Research <Champaign, Ill.>
1
Bureau of International Labor Affairs
1
Centre of Policy Studies
1
Chambre de commerce et d'industrie de Paris
1
Columbia University / Bureau of Applied Social Research
1
Consumer Culture Theory Conference <10., 2015, Fayetteville, Ark.>
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
Cornell University / Department of Applied Economics and Management
1
Department of Labor
1
Deutsches Historisches Institut Washington DC
1
Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Ecole des hautes études commerciales <Montréal> / Institut d'économie appliquée
1
European University Institute / Department of Economics
1
Fachhochschule Reutlingen / European School of Business
1
Federal Reserve Bank of Chicago / Research Dept
1
Federal Reserve Bank of San Francisco
1
Federal Reserve Bank of St. Louis
1
Federal Reserve System / Division of Research and Statistics
1
Global Development and Environment Institute
1
Goethe-Universität Frankfurt am Main
1
Information Resources Management Association
1
Institute of Marketing. Industrial Market Research, Ltd.
1
Japan Society <New York, NY>
1
Kanada / Corporate Services Research Branch
1
Law and Economics Conference <8., 2019, Luzern>
1
National Academies of Sciences, Engineering, and Medicine / Committee on National Statistics
1
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Working paper / National Bureau of Economic Research, Inc.
246
Journal of consumer research : JCR ; an interdisciplinary bimonthly
146
Journal of retailing and consumer services
71
Journal of business research : JBR
68
Psychology & marketing
62
NBER working paper series
56
International journal of hospitality management
52
Journal of fashion marketing and management
52
American journal of agricultural economics
43
Journal of consumer affairs : official publication of the American Council on Consumer Interests
40
The journal of consumer marketing
38
International journal of consumer studies
37
The American economic review
37
Journal of international consumer marketing
34
Journal of marketing theory and practice
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
33
International journal of retail & distribution management
30
Sport marketing quarterly : preferred journal of the Sport Marketing Association
30
American economic journal : a journal of the American Economic Association
28
Journal of consumer behaviour : an international research review
28
International journal of sport management and marketing : IJSMM
26
Discussion paper / Centre for Economic Policy Research
24
Journal of sport management : the official journal of the North American Society of Sport Management
24
Journal of advertising research
23
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
23
Journal of the Academy of Marketing Science
23
Applied economics
22
Journal of food products marketing
22
Journal of advertising : official publication of the American Academy of Advertising
20
Journal of marketing
20
The review of economics and statistics
20
Journal of business ethics : JOBE
19
Journal of travel and tourism marketing
19
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
18
Services marketing quarterly
18
Young consumers : insight and ideas for responsible marketers
18
Finance and economics discussion series
17
Journal of hospitality marketing & management
17
The journal of product & brand management
17
The journal of services marketing
17
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ECONIS (ZBW)
4,450
USB Cologne (EcoSocSci)
6
Other ZBW resources
2
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1
Cross-cultural cool : consumer implications of urban identification in the United States and Hong Kong
Towns, Marlene Morris
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
),
pp. 131-143
Persistent link: https://www.econbiz.de/10009774917
Saved in:
2
Domain-specific consumer involvement in the US wine market
Montgomery, Ingvill Kaasin
;
Bruwer, Johan
- In:
Journal of food products marketing
19
(
2013
)
5
,
pp. 439-462
Persistent link: https://www.econbiz.de/10010226810
Saved in:
3
The influence of religious commitment on consumer perceptions of closed-on-Sunday policies : an exploratory study of Chick-fil-A in the southern United States
Swimberghe, Krist Roland
;
Wooldridge, Barbara Ross
; …
- In:
The international review of retail, distribution and …
24
(
2014
)
1
,
pp. 14-29
Persistent link: https://www.econbiz.de/10010247445
Saved in:
4
Gamification in marketing : an empirical study of differences in user psychology among services using gamification
Hamada, Shunya
;
Wakabayashi, Yasunaga
- In:
The Kyoto economic review
83
(
2014
)
1/2
,
pp. 27-57
Persistent link: https://www.econbiz.de/10011407754
Saved in:
5
Celebrating together : generational cohort differences in game-day tailgating rituals
Albinsson, Pia A.
;
Shows, G. David
;
Boya, Unal O.
- In:
Journal of managerial issues : JMI
33
(
2021
)
3
,
pp. 259-273
Persistent link: https://www.econbiz.de/10012648603
Saved in:
6
Who buys food directly from producers in the southeastern United States?
Maples, McKenzie
;
Morgan, Kimberly L.
;
Interis, Matthew G.
- In:
Journal of agricultural and applied economics
45
(
2013
)
3
,
pp. 509-518
Persistent link: https://www.econbiz.de/10010208634
Saved in:
7
The tipping behavior and motives of US travelers abroad : affected by host nations’ tipping norms?
Lynn, Michael
;
Brewster, Zachary W.
- In:
Journal of travel research : a quarterly publication of …
59
(
2020
)
6
,
pp. 993-1007
Persistent link: https://www.econbiz.de/10012231765
Saved in:
8
Factors affecting consumption of RTE (ready-to-eat) international food in the United States
Bhuyan, Sanjib
;
Govindasamy, Ramu
- In:
International journal of food and agricultural …
8
(
2020
)
3
,
pp. 257-269
Persistent link: https://www.econbiz.de/10012268058
Saved in:
9
U.S. demand for European soccer telecasts : a between-country test of the uncertainty of outcome hypothesis
Nalbantis, Georgios
;
Pawlowski, Tim
- In:
Journal of sports economics
20
(
2019
)
6
,
pp. 797-818
Persistent link: https://www.econbiz.de/10012111447
Saved in:
10
"Where I come from" determines, "how I construe my future" : the fit effect of culture, temporal distance, and construal level
Kim, Dong Hoo
;
Sung, Yongjun
;
Drumwright, Minette E.
- In:
International journal of advertising : the quarterly …
37
(
2018
)
2
,
pp. 270-288
Persistent link: https://www.econbiz.de/10011859323
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